Accessories Product Marketing, Sant'Agata Bolognese Sant'Agata Bolognese

Accessories Product Marketing, Sant'Agata Bolognese
Sant'Agata Bolognese
Emilia Romagna, Sant'Agata Bolognese

Social network you want to login/join with:Accessories Product Marketing, Sant'Agata BologneseClient:Location:Job Category:OtherEU work permit required:YesJob Reference:06bbded39516Job Views:35Posted:22. 01. 2025Expiry Date:08. 03. 2025Job Description:About usAt Automobili Lamborghini we constantly work to intercept and spread the uniqueness of each member of the team, aware of the richness that comes from the meeting and exchange of differences.

We give great value to time, so we offer you a flexible way of working that meets your daily needs, so as to dedicate important moments of your life to yourself and the people you love. We are looking for people who want to stand out in a place that makes no distinction of gender, age or culture, working every day to value fragilities as an authentic gift. We are proud to be certified Top Employer because at the core of our actions we put people and their personal and professional growth.

Our main challenge is to contribute to the construction of a future-proof society, which is why we have made sustainability our mantra.

From your first day in the company, you will have the opportunity to see the results of your commitment, leaving an impact that really has an effect. We are looking for authentic, brave people, eager to go beyond their limits.

In our team you will have the opportunity to trace your path and be its driver, anticipating the times and indicating the route.

Not only tasks and goals, but singular people and stories that mix, adding their own color to an iconic Brand: Lamborghini. About the jobAre you eager to take a new opportunity?

Are you looking for a challenging and dynamic environment where to build your professional career?

We are looking for an Accessories Product Marketing to join our headquarters at Sant'Agata Bolognese (BO), reporting directly to the Head of Aftersales Business Development and functionally to the Aftersales Marketing Coordinator. You will be responsible to enhance Accessory product offer through the appropriate marketing and communication tools, increasing the product portfolio awareness among Dealers and Final Customers in order to drive and lead sales performances. Your main activities will be:Managing Accessories products portfolio to sustain entire life cycle for each range availableMonitoring retail positioning, markets trend and competitors offer for Accessories productsDefining business plan and strategy plan for Accessories business with the Aftersales Marketing CoordinatorMarket research to propose new accessories based on dealers and customers requirementsManaging launch phase for New products activating available marketing and communication channels (global and local), including business case analysisDeveloping marketing communication tools (B2B and B2C) to increase product awareness and sales efficiencyDeveloping Sales Promotions plan during each year to sustain Accessories target achievementDefining Pricing Strategy for Accessories in collaboration with Spare Parts Pricing Strategy SpecialistDeveloping Accessories media plan, events and PR activities in collaboration with Aftersales Marketing Communication SpecialistManaging digital tools IT projects (ex.

Car Configurator, Loom etc) for Accessories related topics and areasMonitoring Sales performances for Accessories through Company tools in order to find countermeasures plan when necessaryPlan Monitor dedicated budget expenses to support Accessory businessSupporting Regional Offices and Dealers' Network to activate local event and marketing programs (including participation to events, dealers' visits etc)Supporting Aftersales Supply Chain to forecast exceptional volume increase for AccessoriesParticipating to Group meetings and projects to create synergies with the other brands for Accessories related topicsAbout youUniversity Degree in Economics and/or MarketingPassionate for cars and automotiveMinimum 5-7 years' experience in Automotive, preferably in Accessories / Product Marketing areaFluent English; Italian and German will be considered a plusProject management and target orientedAnalysis skills and strong experience of main tools (SAP, Excel, Microstrategy, Salesforce as a plus)Problem-solving attitudeStrong teamwork approachCommunication and relational skillsAvailability to travelWhat we offerHolistic Well-Being programParenthood programSpecific job posting for internal employeesPlease note that if you are NOT a passport holder of the country for the vacancy you might need a work permit.

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