B2B Channel Sales Manager - Emea
Company Description
**CREATIVITY IS OUR SUPERPOWER.
** It's our heritage and it's also our future.
Because we don't just make toys.
We create innovative products and experiences that inspire, entertain and develop children through play.
Mattel is at its best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do their best work every day.
We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.
**Location**:Via Filippo Turati, 4, 20121 Milano MI, Italy
**Job Description**:
***LOCATION FLEXIBLE ACROSS OTHER EMEA MARKETS
**The Opportunity**:
Being a key component of our EMEA B2B Team, the B2B Channel Sales Manager for EMEA holds a pivotal role in delivering to the regional Sales Transformation Plan.
In this highly visible role, you'll be accountable for providing leadership and orchestration in implementing a B2B roll out across the EMEA region.
You'll achieve this by partnering closely with individual markets, while defining and executing an end-to-end channel strategy.
We're looking for an individual who can challenge the status quo, bring innovative thinking and is motivated by working alongside truly OUTSTANDING colleagues!
**What Your Impact Will Be**:
- B2B Project Leadership
- Orchestrate and lead B2B EMEA strategy and execution - ensuring a consistent regional strategy across all countries
- Manage & Coordinate marketing plan, communication, KPIs & analysis
- Define and execute B2B Playbook to harmonize customer benefits, payment terms across countries
- Responsible for platform set up and follow up: collecting and loading line lists and images, home page banners, marketing plans, items list, categories, product description and pricing for new products
- Creation of new customers in the tool (activation link)
- Produces customer engagement tools (e. g.
Newsletter) and organize virtual Toy Fair
- Creates ad hoc reports and dashboards, providing insights about clients' visit frequency and average orders and providing benchmarks and KPIs
- Train new users
**Main KPI's**:
- Number of B2B customers: rollout per country, quartiles analysis etc.
- Turnover targets
- Customer satisfaction analysis.
- B2B website analytics (e. g.
number of customers visiting website, conversion rate, orders size etc.
)
**Qualifications**:
**What We're Looking For**:
- University degree (MSc) in Statistics, Business Administration, Economics, Finance or related field.
- 5 years' experience in a sales role / customer marketing role.
- Digital background.
- Proficiency with Sales Force.
Experience with the Commerce Cloud (B2B/B2C) area highly desired.
- Leadership & influencing skills.
- Strong analytical skills.
- Ability to multi-task and prioritise.
- Team-working mindset and strong communication skills.
- Previous international work experience advantageous.
- Fluency in English (written & spoken)
Additional Information
**What It's Like to Work Here**:
We are a purpose driven company aiming to empower the next generation to explore the wonder of childhood and reach their full potential.
We live up to our purpose employing the following behaviors:
- ** We collaborate**: Being a part of Mattel means being part of one team with shared values and common goals.
Every person counts and working closely together always brings better results.
Partnership is our process and our collective capabilities is our superpower.
- ** We innovate**: At Mattel we always aim to find new and better ways to create innovative products and experiences.
No matter where you work in the organization, you can always make a difference and have real impact.
We welcome new ideas and value new initiatives that challenge conventional thinking.
- ** We execute**: We are a performance driven company.
We strive for excellence and are focused on pursuing best in class outcomes.
We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.
**Our Approach to Hybrid Work
We embrace a hybrid work model to empower a culture of growth, optimism, and wellbeing, where everyone can deliver on our shared purpose and realize their full potential.
Combining purposeful in-person collaboration with tech-enabled hybrid work, our focus is to provide flexibility while enabling collaboration for moments that matter.
**Who We Are**:
Mattel is a leading global toy company and owner of one of the strongest catalogs of children's and family entertainment franchises in the world.
We create innovative products and experiences that inspire, entertain and develop children through play.
We engage consumers through our portfolio of iconic brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO and MEGA, as well as other popular intellectual properties that we own or licens
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