B2B Crm Specialist
Welcome to TheFork! We're on a mission to bring people together, feed the human spirit and champion restaurant culture because we strongly believe the best things in life happen around the table, and we want you to experience those unforgettable moments.
Founded in 2007 and present in over 10 countries, we are the leading restaurant booking platform across Europe, and offer the broadest community of diners access to thousands of incredible restaurants. How do we make this happen? Through our exceptional lineup of products:
TheFork App: our free restaurant discovery & booking app that helps you find your next table with ease
TheFork Manager: our innovative software tool that digitizes restaurant operations and helps restaurateurs manage their bookings and increase their revenue
TheFork PAY and TheFork Gift Card: quick and easy ways to pay directly from TheFork app, making the payment process a piece of cake.
We have offices all over Europe, boasting a fully international team from all over the world. We are all foodies at heart, and work together in a flexible, multicultural and positive environment which provides everyone with space to grow, both professionally and personally.
What you will do:
You will be responsible for the strategy and the execution of CRM communication for the Italian market and you'll work in an international team of 11 people, reporting directly to the CRM Director of TheFork Global.
You are expected to continuously support and partner with the local sales team, central Marketing, Local Marketing, central Data, and central Product teams.
An example of your daily tasks would be:
- Defining the calendar of communications to restaurant partners and prospects
- Identifying the most relevant segments for each campaign using both Pardot and Salesforce
- Building templates with an HTML builder
- Reporting on results of campaigns
- Hold meetings with different teams to prioritise campaigns for the following months
But you most likely will also:
- Work on automated cycles and triggers
- Take part in global and exciting projects that will require CRM activations
- Propose new campaigns and identify new opportunities
- Test and learn with A/B testing and new channels when possible
Who you are
What you bring to the table:
- Your grammar and spelling is impeccable
- Good copywriting skills and high attention to detail
- You have already used a CRM campaign tool (ideally Salesforce, Pardot or Braze)
- You like reporting and interpreting data (eg. with Tableau)
- You can juggle between different stakeholders maintaining a good relationship with all of them
- Humble and positive mindset. Active listener, eager to learn.
- Native level of italian, proficiency in English
What we offer:
An awesome team (not everybody like our jokes, but we try our best)
A Permanent contract (that can be useful in life)
- ? Flexible working environment (2 days/week of homeworking)
Competitive fixed salary, bonus and equity (yes, equity!)
Lunch vouchers available for each working day (because yes, we like to try our best restaurants)
International teams - More than 30 nationalities and 16 offices worldwide
? ? Highly inclusive working environment
- ? Lifestyle benefits that can be used to reimburse physical, leisure activities, family support, travel etc
Free access to the Calm app
Health insurance
? Life Insurance and Disability at no cost to the employee
Welfare allowance school costs, elderly care, babysitting costs, transportation, travel leisure
Team building events (we love karaoke. A lot. A lot. )
- We believe that we are better together, and at TheFork we welcome you for who you are. Our workplace is for everyone, as is our people powered platform. At TheFork, we want you to bring us your unique perspective and experiences, so we can collectively keep disrupting the restaurant industry and go from good to great. _
- #LI-FF1_
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