B2B Saas Marketer - Lead Generation & Hubspot Crm Specialist
We are a fast-growing B2B SaaS company specializing in **time tracking solutions** tailored for the **Microsoft ecosystem**.
Our goal is to help businesses streamline productivity, optimize time management, and integrate seamlessly with Microsoft products.
We are looking for a **results-driven B2B SaaS Marketer** with a strong focus on **lead generation** to join our team and take our inbound marketing efforts to the next level.
**Role Overview**:
**Key Responsibilities**:
- **Lead Generation Strategy**: Develop and execute **data-driven marketing campaigns** to generate inbound leads and accelerate pipeline growth.
- **HubSpot CRM Management**: Utilize **HubSpot** to manage contacts, automate workflows, nurture leads, and track performance analytics.
- **Paid Marketing**: Oversee and optimize **Google Ads, LinkedIn Ads, and other PPC campaigns** to drive MQLs and SQLs.
- **SEO & Content Marketing**: Plan and execute **SEO-driven content strategies** (blog posts, whitepapers, case studies, etc. )
to improve organic visibility.
- **Social Media & Community Growth**: Manage and grow our **LinkedIn and Twitter presence**, driving brand awareness and engagement within relevant B2B communities.
- **Webinars & Events**: Organize and promote **webinars, virtual events, and workshops** to establish thought leadership and generate qualified leads.
- **Marketing Analytics & Reporting**: Track, measure, and optimize campaign performance using tools like **HubSpot, Google Analytics, and LinkedIn Campaign Manager**.
- **Collaboration**: Work closely with **sales, product, and customer success teams** to align marketing initiatives with overall business objectives.
**Requirements & Qualifications**:
- **3+ years of experience in B2B SaaS marketing**, with a proven track record in **lead generation** and **inbound marketing**.
- **Expert-level proficiency with HubSpot CRM** (workflow automation, lead scoring, reporting, and campaign management).
- Experience running and optimizing **Google Ads, LinkedIn Ads, and other PPC campaigns**.
- Hands-on experience with **A/B testing, conversion rate optimization (CRO), and funnel analysis**.
- Familiarity with **marketing automation and lead nurturing best practices**.
- Strong **analytical skills** with the ability to translate data into actionable insights.
- Excellent communication skills and ability to create **compelling marketing content**.
- **Fluency in English is a must**.
- Previous experience marketing within the **Microsoft ecosystem** (preferred but not required).
**What We Offer**:
- Competitive salary + performance-based incentives
- Fully remote or hybrid work flexibility
- Access to cutting-edge marketing tools and technologies
- A fast-paced, collaborative environment with growth opportunities
- The chance to work on an innovative product in the **B2B SaaS** space
**How to Apply**:
Join us in revolutionizing time tracking for the Microsoft ecosystem!
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