Basicitalia - E-Commerce Manager Torino

Basicitalia - E-Commerce Manager
Torino
Piemonte, Torino

About us

**BasicNet Group

BasicNet is the first marketplace in the clothing industry that owns several well-known brands in the apparel, footwear, and accessories market, including **Kappa®**, **Robe di Kappa®**, **Jesus® Jeans, ** **Superga®**, ** K-Way®**, **Sebago®**, **Briko®** and **Sabelt®**.

Headquartered in Turin, Italy, the company operates on intangible aspects through a global network of licensees who produce and distribute its products, and offers various services to its network, such as research, development, global marketing, and information technology.

**Who we are looking for

In this role, you'll be directly responsible for building and executing strategies to drive the E-Commerce business to ensure an exceptional online shopping experience and drive traffic to meet business goals.

This position requires a combination of strategic thinking and hands-on execution.

- Knowledge, Skills & Abilities Required_

- At least **5-6 years of experience** in the e-commerce sector;

- degree** in Marketing, Economics, Computer Science**, or a related field (preferred).

- deep knowledge of **e-commerce platforms** and **web analytics tools**;

- knowledge of **UX/UI principles** and their impact on online sales and familiarity with e-commerce trends such as **personalization, chatbots, and AI-driven shopping experiences**.

Knowledge and experience in inventory management.

- strong proficiency in **Microsoft Office**, with **advanced Excel skills** being essential.

- excellent **project management** and **organizational skills**, paired up with problem-solving skills and adaptability to a **fast-evolving industry**;

- excellent communication and leadership skills, proactive mindset, flexibility, and team-oriented attitude.

**Key responsabilities

- Managing and optimizing the e-commerce site to enhance user experience and increase sales;

- developing and overseeing the digital marketing strategy to attract and retain customers; collaborating with other departments to define the commercial plan and achieve sales and margin goals;

- working closely with the Marketing Department to plan content and user experience;

- supporting the CRM team in direct marketing efforts, KPI monitoring, and optimization;

- contributing to the e-commerce evolution and platform improvements;

- analyzing sales performance and customer behavior to identify growth opportunities;

- daily monitoring and reporting of key performance indicators (KPIs);

- keeping up to date with new digital tools and technologies;

- conducting competitor benchmarking and implementing A/B testing and conversion rate optimization (CRO) strategies.

This role focuses on improving the efficiency and effectiveness of the e-commerce platform through strategic planning, data-driven decision-making, and continuous innovation.

Based in**:Turin**(Italy)

**Why join us

**_ Why Join Us_

BasicEducation is the division of BasicNet Group dedicated to the development and implementation of corporate training plans.

- Onboarding_

You will learn about our business model and business processes with the opportunity to get up close and personal with how our stores work.

Continuous Training

You'll have the opportunity to develop role skills through specific individual or group training courses.

- BasicWelfare_

**Benefits**:

You will benefit from discounts on our products.

? You will have promotions to participate in sports and cultural activities and free access to our BasicGym.

BasicCare

You will be able to ship and pick up your personal packages at the company's premises.

- You will be able to take advantage of flexible work hours in and out.

- BasicNet is committed to creating a supportive and motivating work environment, promoting collaboration and open dialogue, welcoming every voice and idea.

In addition, BasicNet offers opportunities for professional and personal development, providing the resources and tools necessary for growth and success_

**Skills

- ** E-commerce management**(required)**:

- ** digital marketing strategies**(required)**:

- ** Excel**(required)**:

- ** Project Management**(required)**:

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