Brand Product Marketing Manager Torino

Brand Product Marketing Manager
Torino
Piemonte, Torino

MISSION Lead and implement successful marketing strategies aimed to develop brand value and image and increase customer engagement in order to support the achievement of the commercial targets. JOB DESCRIPTION: KEY RESPONSIBILITIES PRODUCT Define the positioning of new and current products in the local market Oversee product launches Analyze local market competition Handle product management software PRICE Manage the commercial parameters (volume, price, discount, mix) Develop product pricing strategy in cooperation with HQ Define promotions to support sales department goals COMMUNICATION Develop product communication strategy Manage ATL and BTL budget Define online and offline advertising campaigns Manage websites and social media accounts Implement content digital strategies Soft Skills: Behavioral Skills Ability to build and maintain good relationships at different levels Organization Problem solving Proactivity Simplification Passion Attention to detail Fluent in English At Stellantis, we assess candidates based on qualifications, merit, and business needs. We welcome applications from people of all gender identities, age, ethnicity, nationality, religion, sexual orientation, and disability. Diverse teams will allow us to better meet the evolving needs of our customers and care for our future. J-18808-Ljbffr