Btl Marketing Manager Bardi

Btl Marketing Manager
Bardi
Emilia Romagna, Bardi

About the job:ASBIS Group is a leading IT company specializing in value-added distribution, luxury and premium retail of consumer electronics with Apple and Bang & Olufsen products, development of IT, IoT, and Robotic products, solutions, and services to the markets of Europe, the Middle East, and Africa. In over 30 years of operations, ASBIS has grown into an international group, headquartered in Cyprus, with subsidiaries in 34 countries across EMEA, and nearly 2, 500 employees.

We are now launching the luxury retail business unit, opening and operating Bang & Olufsen stores in Italy, including an iconic flagship store downtown Milan. Join our dynamic team as a BTL Marketing Manager and be responsible for developing and implementing communication strategies and activities for B&O brand. Key functions:Plan and manage BTL marketing activities to awareness, store and web trafficDevelop and manage PR and event communication strategies, partnering with luxury brands, agencies, and cross-functional teamsBuild and design brand and product communication campaigns, including the development/localization of all relevant messaging and content, from concept through completionManage internal and external communications, including internal newsletters, promotional items, marketing documentsEnsure the online marketing strategy supports the overall brand strategySupervise local marketing plans and ensure alignment with global strategiesTrack the effectiveness of advertising channels and explore new opportunitiesStay up to date on the latest social media trends and manage SMM channels, including content planning, posting, and running targeted adsQualifications and skills:Proven experience as a BTL Marketing Manager with a track record of successful PR campaigns and eventsExperience with luxury brands (design, fashion, furniture, kitchen, technology, watches)Strong understanding of PR and event management principles, strategies, and tacticsExperience in market research and data analysisStrong project management skills and the ability to handle multiple projects simultaneouslyCreative thinking and problem-solving abilitiesExcellent communication skillsSelf-driven and results-orientedExcellent written and verbal communication and presentation skills in Italian and EnglishWe offer:Opportunity to work for a financially strong, fast-growing multinational companyConstant interaction with global teams of professionalsInternational career opportunitiesAccess to continuous professional development:training, certification programs, events, and team buildingsCompetitive salary package and motivation schemeLife events' gifts, corporate presents and awards, years of service bonusesSpecial prices for the Company productsWhatever your area of expertise and specialization, you will find a range of career opportunities at ASBIS. By responding to the vacancy, you consent to the processing of your personal data indicated in your CV.

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