Category Manager Italy
Position Title**:Category Manager Italy
**Position Type**: Regular - Full-Time
**Requisition ID**: 14150
**We are passionate about potatoes.
**But we're even more passionate about our People!
- McCain knows the importance that food plays in people's lives - the power it has to bring people, families and communities together.
That is why our purpose is celebrating _**_real connections through delicious, planet-friendly food. _
- We do this by succeeding together with our teams, business and community partners around the world because we know when we work and grow together, we succeed together.
_**_Be a part of our family!_
As part of the Italian region, the **Category Manager** is focusing on the **Retail Business** , dealing with the sales and the marketing team, the primary focus is on **developing category strategy of frozen potatoes** supporting Key account Manager/National account manager with analysis and development plan in order to build and maintain strong market share position on frozen category.
**ABOUT THE ROLE**:
- **Sales activities**:
- Support sales team with detailed analysis about assortment of customers, positioning and performances
- Translate the category strategy of the company into applicable planogram to share with customers and build partnership with them
- Define best assortment per channel/client and best shelf layout
- Monitoring category and brand performance
- Customer monitoring through Statigest tool (winter and summer assortment, frozen space and price positioning, competition) and provide analysis to KAM and NAM
- Continuous monitoring/participation to meeting with local customer together with key accounts manager/NAM in order to propose the right assortment and category strategy
- Collaborating with KAM and NAM to get fresh insight from the market and proactively turn these inputs into actionable commercial plans
- **Market knowledge**:
- Shopper trends analysis, new consumer trends
- Customer assortment analysis (shelf space, product listing, distribution)
- Share with the team information about the market, competition and their products.
- Sell out analysis, distribution of product and performances
- **Marketing & Quality Support**:
- Work closely with Marketing Retail Operation to drive the growth of the category
- Increase awareness of McCain brand via trade presentation giving update of the market, new launch and strategy of the company
- Share and analyse with Marketing team the opportunity of new products launch
- **Reporting Activities**:
- Monitors the performance national customers through regular assessment of activities and reports
- Creating tool of analysis in order to support sales team in the implementation of category strategy and product distribution
**WHAT WE'RE LOOKING FOR
We are looking for someone who is fully passionate person for Food and for retail market.
You completely like to be close to your clients and represent the values of your company.
This role has the potential to grow and evolve in the longer term so we put development in the heart of your daily activities.
**And as well, you must also
- Have a master degree in Business school / administration
- Be fluent in English
- Have at least 3/5 years of experience in category management or Trade Marketing
- Have strong knowledge of Microsoft Office Suite (Word, Excel, Outlook, PowerPoint)
- Have excellent written and oral communication skills
- Have a real passion for, and understanding of, food industry
- Have a proven experience of working within FMCG
**WHERE YOU'LL WORK
- Our offices are based in Bergamo, we operate a Hybrid working policy, and your success will be measured by the objectives you deliver, and not where you're based.
_
- This role include frequent travels_
- McCain Foods is an equal opportunity employer.
We see value in ensuring we have a diverse, antiracist, inclusive, merit-based, and equitable workplace.
As a global family-owned company we are proud to reflect the diverse communities around the world in which we live and work.
We recognize that diversity drives our creativity, resilience, and success and makes our business stronger. _
- McCain is an accessible employer.
If you require an accommodation throughout the recruitment process (including alternate formats of materials or accessible meeting rooms), please let us know and we will work with you to meet your needs. _
- Your privacy is important to us.
By submitting personal data or information to us, you agree this will be handled in accordance with the _Global Privacy Policy_
**Job Family**:Sales
**Location(s)**: IT - Italy : Bergamo : Bergamo
**Company**:McCain Alimentari (Italie)
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