Communications & Marketing Manager
VSN is a leading innovator in media management solutions for the broadcast and media industry since 1990.
We're revolutionizing how broadcasters and media companies manage their content through cutting-edge software solutions.
As part of our growth strategy, we've recently expanded our portfolio through Vasloft, our specialized software development arm focusing on custom solutions for media companies.
Additionally, through our Woody initiative, we're pioneering innovative AI-powered solutions that are reshaping content management and distribution in the broadcast industry. We're seeking a dynamic Communications & Marketing Manager to join our team and drive our marketing initiatives in the broadcast and media technology sector.
This role will be instrumental in enhancing our brand visibility and supporting our customer acquisition goals. ResponsibilitiesDevelop and execute integrated marketing communications strategies across multiple channels (LinkedIn, Google Search, Webinars, Email Marketing, X)Create and manage compelling content for various platforms, including social media, newsletters, blog posts, and video scriptsCoordinate webinar programs and digital events to showcase our broadcast solutionsManage email marketing campaigns and newsletters using marketing automation toolsCollaborate with the sales team to create effective marketing materials and support lead generationTrack and analyze marketing metrics using tools like Google Analytics and HubSpotSupport the organization of industry trade shows and eventsMaintain consistent brand messaging across all communication channelsRequirementsRequired Qualifications:3-4 years of marketing experience, preferably in B2B technology or broadcast industryProven track record in digital marketing and content creationStrong understanding of marketing automation tools (HubSpot experience preferred)Excellent written and verbal communication skills in English (additional languages are a plus)Experience with social media management and email marketing campaignsAnalytical mindset with experience in marketing metrics and reportingProject management skills with ability to handle multiple initiatives simultaneouslyDesired Skills:Knowledge of broadcast, media, or technology industryExperience with WordPress and content management systemsFamiliarity with video production and editingUnderstanding of SEO principlesExperience with webinar organization and executionBenefitsWhat We Offer:Opportunity to work with innovative broadcast technology solutionsInternational work environmentProfessional growth and development opportunitiesCollaborative team environmentCompetitive salary packageFlexible working arrangements #J-18808-Ljbffr
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