Content And Communication Manager
Exelab is a system integrator specialised in CRM solutions that allow companies to improve their performance through automation of business processes.
We like to think beyond execution, to understand the real needs of our clients and to identify solutions that provide the most value. Our experience led us to see that there's a huge room for improvement in many companies, who very frequently have an intuition about the direction to take but need experts to help them navigate through the digital transformation.
People who work at Exelab put their effort into this common objective.
This is what makes us the** #1 HubSpot partner in Italy. **Many enterprise grade companies already chose us and are happy clients and are talking about us in the industry.
We keep growing, for this reason we are looking for like minded software and business process geeks who crave to make an impact.
We take pride in our values: respect, excellence, commitment, efficiency, responsibility, creativity, impact.
We **respect** clients and team mates. Different opinions are an opportunity to learn and grow.
We strive for **excellence**. This is what aligns our efforts. .
We ask for **commitment. ** This is what makes us go through hard times.
We focus on **efficiency**. We do the best we can with constraints we have.
We take **responsibility** for our work. We stand for our choices.
We value **creativity**. We are on a hunt to free the world from boring tasks.
We want to have a positive **impact **in the world. What goes around comes around.
We are currently actively seeking a **Content and Communication Manager** to join our amazing team. This crucial role demands exceptional abilities in creating impactful content to effectively communicate the distinctive value of Exelab.
Further details regarding responsibilities and requirements are outlined below:
**Responsibilities**:
- Develop the content plan and shape our tone of voice, securing content is consistent across all channels.
- Develop the content strategy and messaging for corporate events, collaborating closely with the event team.
- Produce landing page copy, website messaging, and effective content for lead generation and inbound marketing, contributing to revenue generation.
- Write long-form content, like ebooks and reports, both independently and in collaboration with copywriters.
- Efficiently coordinate copywriters' efforts to ensure consistent and high-quality output.
- Build engaging case studies by interviewing customers and colleagues, turning interviews into distinctive scripts.
- Combine creativity with meaningfulness, asking the right questions and making sense of elaborate content.
- Identify new topics to write about, always consistent with the communication strategy and the target audience.
- Create compelling content for our audience, delivering value and trust
- Position Exelab as a leader in the digital transformation landscape with strategic content. "
- Evaluate campaign performance impact, consistently pursuing improvements.
**Requirements**:
- At least 2 years of experience in a similar role, preferably in system integrators, digital agencies, or technology consulting firms working with large enterprises.
- Excellent writing skills in Italian (mother tongue) and English (native level).
- Proven ability to interact with different professionals and coordinate resources effectively.
- Familiarity with best practices in the digital content and communication field.
- Outstanding communication and writing talents
- Proficiency with digital tools
- Organized with strong project management skills
- Nice to have: good knowledge of the CRM world - especially HubSpot.
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