Corporate Sr Product Manager Gastrointestinal & Bardi

Corporate Sr Product Manager Gastrointestinal &
Bardi
Emilia Romagna, Bardi

Your Mission

Responsible at Corporate level for:

- Managing product lifecycle for the product lines under own responsibility, supporting both in field and internal activities.

- Carrying out educational activities to support field teams and customers

- Monitoring and analyzing the market environment, including market evolution, competitor activities & benchmarking, new product introductions.

- Plan and execute marketing programs for the lines of responsibility

**Main Responsibilities

Your Contributions

- Develop, promote the product line of responsibility and track progress of activities

- Be always informed of latest developments related to the product line domain, market and competition

- Monitor and analyze product line market (volume, mix, average price & studies/comparison with competitors) and marketing satisfaction taking into consideration the regions' diversity and priorities

- Help at World-wide level the commercial teams on the execution of the regional marketing based on a strong knowledge of DiaSorin's product line and competitors portfolio

- Develop and update key marketing messages to support the Product Line's competitive advantages and provide attack's pack against main competitors

- Communicate knowledge of product information to internal and external stakeholders

- Prepare all the materials relative to marketing programs for product lines of responsibility

- Organize and implement training sessions to ensure the sales force is adequately trained

**Qualifications Experience Personal Strengths Mobility

You

Education

Bachelor / Master's degree

Specialization

Masters degree in Biology or Biotechnology.

PhD preferred.

Experience

Minimum of 5 years job experience as Global/Country Product Manager in IVD enviromental, Product development lead, or previous sales roles and International marketing experiences are preferred.

Technical Competencies

- Ability to monitor and analyse product line performance

- Ability to develop product design specification

- Ability to develop and deploy marketing plans

- Good Knowledge on diagnostic market and customers

- Deep Scientific Knowledge on products relevant to the line assigned

**Skills**:

- Strong organizational and analytical skills

- Strong communication and presentation skills

- Ability to build effective working relationships

- Problem solving ability to allow diagnosis of problems resolve key issues and follow through to resolution

- Sharp in details

Languages

Fluent spoken and written English are a must.

Travel Availability

Trips to European and non-European Area are intrinsic in the role (estimated 10-15% of total time)

Relocation Availability

N/A

Training Required

Induction Program Once Hired

**Benefits

We Offer You

As for Company Policy