Crm & Automation Specialist (Maternity Cover)
Nice to meet you!
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We are Up2You, the greentech and B Corp certified startup that enables companies to reduce their impact on the environment.
We offset their CO2 emissions and certify their commitment on blockchain.
We support sustainable projects with social and environmental impact, capable of capturing CO2, preserving forests, protecting ecosystems and developing sustainable technologies.
Today, we are a true green team: a close-knit team of people who strongly believe in a more sustainable present and choose to work every day to have a positive impact on the world around us.
You will need to define and execute CRM strategy, with the goal of increasing the value of the customer base, accelerating revenue generation by working on customers and extending the marketing database.
You will analyze campaign results, identifying key insights, optimizing database segmentation, and creating and sharing performance reports.
**In your typical day, you will**:
- Set up campaigns directly on the sending platform by measuring the results and evaluating any strategic changing;
- Analyze and monitor the activity of the customer base;
- Define and analyze user segmentation in order to define specific communications for each target audience, improving retention;
- A/B testing;
**Requirements**:
**We are specifically looking for you if you have**:
- knowledge of Hubspot;
- know how to create cross channel strategies following the user's customer journey;
- a data driven mindset;
- strong organizational skills;
- intrapreneurship and ability to find solutions independently when needed;
- proactivity: we want to hear your voice;
- flexibility: you will work on large projects and micro tasks;
- ability to work in cross functional teams;
- an orientation to giving and receiving feedback openly;
- 3 or more years of experience in similar roles;
- experience in start-ups is a plus;
- experience in B2B is a plus;
- excellent knowledge of the English language;
- interest in sustainability.
**You are ideal for Up2You if**:
- **You have a marked results orientation.
** We are extremely flexible and trust your ability to accomplish your goals without scrutiny.
Likewise, we like to see our trust repaid;
- **You consider yourself smart and independent.
**You don't wait for detailed instructions to get to work.
You are resourceful, independent and have initiative;
- **You enjoy giving and receiving feedback.
**No one has all the answers and we all still have a lot to learn.
You are open to both giving and receiving constructive feedback.
**Benefits
**Working with us means**:
- **Flexibility.
**At Up2You there is no such thing as a time card.
We work by objectives and trust you to achieve them.
You choose how you work according to your needs and preferences;
- **Remote working.
**Work wherever you want.
Flexibility is also about where you work, so you can choose to work from the office or anywhere else you prefer.
Although we assure you that office life with us is just as good;
- **Green & dream team.
**We believe in the power of relationships.
We are a young, competent and motivated team, and informality reigns in our offices.
Support, collaboration and mutual respect are the basis for working together;
- **Ownership.
**From day one you will be an active part of the team and you will be able to contribute concretely to the success of the startup.
In addition, you will have the opportunity to receive shares in the company;
- **Team building.
** Each year you will have two opportunities to unplug and have fun with us.
You participate in a multi-day company retreat and a one-day team building event.
The fun is guaranteed;
- **Unlimited leave.
**You decide when to take leave: in the end, it's always about flexibility and trust.
Do you recognize yourself in this description?
Then we are waiting for you with open arms!
**The future is up to you.
- Up2You is an equal opportunity employer.
We promote a work environment that values diversity: we don't care about ethnicity, gender, religion, age, disability, sexual orientation or identity.
We care about who you are and what you value to Up2You, professionally and personally. _
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