Crm & Loyalty Specialist Milano

Crm & Loyalty Specialist
Milano
Lombardia, Milano

For our headquarter in **Milan**, we are looking for a **CRM & Loyalty Specialist** reporting to the CRM Manager. In this role, you will support the definition and the execution of all customer communication strategies, both for business as usual engagement comms and one-off activities, across the entire customer lifecycle.

**Who we are

**Everli is Europe's leading marketplace for online grocery shopping and one of its fastest growing scale-ups **(part of the annual Financial Times ranking for three years in a row).

We are on a mission to deliver customers peace of mind with a trouble-free grocery experience they love and trust. We achieve our growth through a culture that is **collaborative**, **transparent**, **data-driven** and **focused on our mission.

Our rapidly growing and diverse international team (20 nationalities and counting) has offices located in **Italy** (with headquarters in Milan & Verona).

**What you will do**:

- You will act as a point of contact to other departments relating to customers communications and the CRM software;

- You will optimize and maintain the campaigns calendar management, list developments, and template design process;

- You will analyze our customer base and develop segmentation/targeting strategies, with a data driven and customer centric approach;

- You will contribute to enhance and retain our customer base with personalized campaigns;

- You will conduct A/B testing to optimize user experience, conversion rates and other relevant KPIs such as RFM, engagement, customer lifetime value and satisfaction.

**What we offer**:

We offer a full-time **permanent contract**. The **gross annual salary** (RAL) is in the 32. 000 - 38. 000 EUR range. In addition to that, we have plenty of cool benefits:

-

Welfare Budget**. You can use this credit for a wide selection of services (education, public transport, vacations and entertainment, wellness, culture etc).

- ** Home Workstation Budget**. You can purchase items you will use to build your own home workstation (such as an ergonomic chair, desk PC screen, desk footrest, desk lamp, mouse, mousepad, keyboard, professional headphones PC adapter).

- ** Mental Health Support**. You can start a psychotherapy path with Unobravo, with Everli fully covering the first five sessions of therapy.

**What you bring**:

- You have a Bachelor's Degree or a Master of Science in Economics, Marketing or similar;

- You developed experience (indicatively, 3 years) in CRM, loyalty and/or retention marketing in B2C companies (experience in start-ups or scale-ups is a plus);

- You have experience in the set up and management of CRM platforms, ideally Braze;

- You have a good knowledge of Office 365 package;

- You speak English fluently;

- You can handle multiple projects, prioritize work assignments, meet deadlines and work in a fast-paced environment;

- You have a customer centric and data driven approach;

- You know how to work in cross-functional teams.

Everli is proud to be an equal opportunity employer. We foster an inclusive and diverse workplace. No matter who you are, what you look like or how many years ago you started your career: you will always be welcome in our team. Just like in a grocery store, diversity is richness!

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