Crm And Content Specialist (Full Remote Working) Torino

Crm And Content Specialist (Full Remote Working)
Torino
Piemonte, Torino

Company Description

Crocierissime is a travel website dedicated to cruises for the Italian market.

It was launched in 2010 and it is now one of the leading cruises brand in the Italian market.

At the heart of our culture is a commitment of inclusion across race, gender, age sexual orientation, religion, gender identity or expression and accessibility.

We strongly believe in an equal opportunity space, which is welcoming and celebrates the uniqueness of everyone who works here.

We value different lived experiences and respect viewpoints, as we know unicity drives innovation.

We want to make sure our people reflect the communities across the world we help travel.

**Job Description**:

- **This vacancy is also eligible for External Referral Programme: Do you have a friend that you think can be interested in this position? Don't keep it for yourself, click here and suggest us his/her profile!

Check out how our External referral policy works **here**:

- Please note that this is a full remote working position

Crocierissime is looking for a CRM and Content Specialist for its Marketing team.

As our new CRM and Content Specialist you will be part of an international team, fully dedicated to entertain, inspire and inform our users with unique content.

Your main goal will be to amplify the impact of our content.

Therefore, you will help develop multi-channel content campaigns and coordinate their distribution, working closely with the specialists being responsible for our marketing channels.

**Key Responsibilities

- Collaborate with our marketing and sales teams to execute content campaigns that support our short

- and long-term marketing goals

- Create a content campaign calendar and content plan, and manage required resources to bring our campaigns to life

- Ensure that all of our messages are properly translated into content for our different channels and target groups

- Adapt our content assets and the campaign messages to our different marketing channels, always ensuring consistency and high quality

- Track the performance of the campaigns and report relevant metrics to all stakeholders

- Own the creation and manage the activation of content across channels

- Build and deliver weekly and ad hoc newsletter plan for brand and market assigned

- Work closely with a wider trading team to agree focus and priorities.

- Review and support the performance of all "response-based" and"customer lifecycle" campaigns.

**Qualifications**:

**Skills and Experience

**Essential

- 2+ years experience in CRM, content marketing and channel management

- Excellent understanding of content distribution and content management

- Exceptional understanding of how to optimize content for success on different platforms: formats, copy, metrics, KPI

- Ability to analyse the performance of content using digital marketing analytics and tools

- Strong conceptual planning and creative vision

- Fluency in English, Italian and Spanish

- Bachelor's degree or equivalent working experience

- Experience in travel and/or e-commerce is a plus

- Strong team player working across various business units

- Strong organisational, planning and analytical skills.

**Desirable

- In depth understanding of CRM and web analytics tools

- Experience of the online Travel sector

- Financial and commercial acumen with strong analytical skills.

**Abilities/qualities

- Exceptional communication and interpersonal skills

- Able to thrive in a deadline-driven environment and to manage different projects and priorities at the same time

- Organized, with can-do attitude and problem-solving skills

- Eager to learn and able to adapt to changes quickly

- Team-oriented with a positive attitude

- Creative, with a passion for powerful storytelling

- Proven track-record of managing an international 360 digital campaign

- Thorough and meticulous with extreme attention to detail.

- Knowledge of Optimove is a plus.

Additional Information

By joining our company, you will have the chance to:

- Join a dynamic team in an inclusive-international environment

- Grow thanks to the career journey and our internal mobility perspective

- Manage your own schedule thanks to the flexible start and end of the working day

- Work a shorter working week (36h), of which 4 hours on Friday morning

- Get focus time for learning, development and deep work on Friday mornings

- Work partially or fully remote according to local laws

- Enjoy continuous training thanks to our company platform

- Benefit from employee discounts on travel

- Receive 2 days off per year for the purpose of volunteering

- Receive a bonus after 5 and one after 10 years in the company

- Get free snacks / fruit / hot drinks / water / beverages at our offices

- Participate in amazing winter and summer corporate events

- Benefit from extended parental or marriage leave