Crm Operations Specialist
At MBE we are seeking an innovative and collaborative professional to join our Network Development and Sales team in Milan.
As a CRM Operations Specialist, you will work cross-functionally with sales, marketing, product, and BI teams to develop repeatable and scalable processes that directly impact our revenue and time-to-market.
You will be responsible for ensuring successful and on-time execution of the lead management process and other marketing campaigns by providing feedback on optimization and conversion opportunities.
**Additional responsibilities of this position include
- Ensure that the sales team is responding to, qualifying, and tracking Inbound Leads and Requests.
- Managing lists for Outbound Campaign Management and coordinating mailing logistics.
- Oversee the lead qualification, tracking and dissemination process.
- Manage the strategic relationship with the Telemarketing agency to coordinate all the telemarketing campaigns (liaising with internal departments and with the MBE Network).
- Evaluate, capture, and optimize leads in order to build ad-hoc strategy.
- Support CRM/Marketing Automation Technology.
- Managing contact information and reference lists and maintaining database integrity.
- Be involved in marketing campaign planning to properly architect solutions.
- Track campaign success, report sales revenue standings and communicate status updates.
- Implement processes that promote efficiency, accuracy in the customer acquisition strategy.
- Perform reviews and QA to ensure quality standards are met.
- Educate the sales team on the value of the CRM strategy
- Shadow and partner with sales account with a goal of supporting their monthly and annual revenue targets
- Interact with other sales, marketing, and project delivery staff to collaboratively determine customer needs
**Requirements**:
- Bachelor's degree in Marketing, Business Administration or Management Engineering.
- 2-3 years' experience working in a B2B environment in Marketing, CRM or Operations roles.
- Knowledgeable about Microsoft Office Suite (especially Excel).
- Strong organization and analytical skills.
- Familiarity with CRM systems - Salesforce knowledge is a plus.
- Strong customer service and effective written, verbal communication, and presentation skills
- Excellent interpersonal skills that build trust and instill confidence in order to motivate and influence others
- Strong problem solving and resolution skills.
- Ability to effectively balance multiple and concurrent tasks
- Willingness to work with multiple stakeholders to foster positive business relationships
- Fluent in Italian and English.
- Eligible to work in Italy/EU without sponsorship.
**Who we are
MBE Italy is part of MBE Worldwide ("MBE"), a leading commerce-enablement platform providing e-commerce, fulfilment, shipping, marketing and print solutions to SMBs and consumers via both a digital platform and a network of independently owned and operated franchised locations.
Headquartered in Milan, Italy, MBE is present with different brands in 53 countries with 3. 100+ franchised locations, of which ca.
580 in Italy under Mail Boxes Etc.
brand.
**What we offer
- An international environment and a fast-growing company.
- Training and internal development opportunities.
- A line of business and a strong market.
- A human-sized team and structure in a multicultural environment.
- We're an equal opportunity employer.
All applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. _
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