Digital & Marketing Supervisor (Ftc 6 Months)
For our Milan office, we are looking for a **Digital & Marketing Supervisor** (6 months Fixed Term Contract) to support the local Marketing Manager to achieve room nights, tickets, and revenue goals for Parks & Resorts (specifically Disneyland Paris).
You will support the team by developing marketing and communication initiatives, partnerships with third companies, and delivering effective marketing campaigns.
All of this will be with a special focus on digital communication and you also will be based in our Milan office.
**Tasks can include**:
- Support Marketing Manager in creating initiatives and special projects across all touchpoints in order to support Parks & Resorts Italian business
- Develop partnerships with 3rd party companies and in synergy with TWDCI to increase product awareness and data collected
- Identify digital special initiatives (with or without partners) and create special projects for media promo to maximize online visibility, traffic to the website, and direct sales
- Develop and review all marketing and advertising materials, for both ATL and BTL, online and offline, and sign them off (spots, videos, banners, flyers ).
- Develop creative briefs for the Central Creative team or agency to address market and partner needs while ensuring consistency with brand strategy
- Localize digital and media BtoC assets to fulfill local needs in alignment with global strategy and guidelines.
- Digital touchpoints: adapt content to market needs provide ads site links, texts for search, and materials for affiliation network
- Support website research results analysis and identify local insights and actionable initiatives to drive business.
- Coordinate local Social Media content and work with the Central team on the editorial plan, asset development, posting
- Marketing budget management with cost allocation for each activity
**Key Skills required**:
- Excellent IT skills - particularly PowerPoint, Excel, Word, Access, Adobe, etc
- Good understanding of commercial marketing, creative process, high level of accuracy, creativity, and enthusiasm.
- Digital competencies
- Tourism industry experience (ideal)
- Excellent time management skills with the ability to prioritise and work under pressure.
- Excellent interpersonal skills and a good flexible approach.
- Knowledge of media landscape (+ travel industry desirable).
- Interest and passion for the Disney brand
- Available to travel occasionally
- Fluent in English essential
- French language skills are desired but not essential
**Perks**:
- Free Park Entry: You will have the opportunity to enter any of our parks with your family and friends for free
- Disney Discounts: you are entitled to discounts on designated Disney products, resort F&B, and ticketing
- Excellent parental and guardian leave
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