Digital Experience Specialist
Explora Journeys is a vibrant, cosmopolitan, European luxury brand, imagined in the heart of Swiss hospitality in Geneva.
Leveraging our parent company MSC Group's hundreds of years of maritime expertise, our fleet of six luxury ships (four currently in the pipeline) are being built and designed in a totally different and unique way that will transform and redefine the cruise experience, creating a category of its own, appealing to the next generation of luxury travellers.
The Digital Experience Specialist, based in our Milan office, will contribute in managing the Explora digital content strategy, bringing life to the online presence of our brand.
- A least 3 years' experience in a similar Digital Content Management role, preferably in the luxury or luxury hospitality-/travel industry;
- Fluent in oral and written English; any other European language is considered a plus;
- Strong practical knowledge of Adobe Experience Manager (AEM;.
Adobe Experience Manager Site Business Practitioner certification is a plus;
- Basic knowledge of HTML, CSS, and JavaScript is a plus;
- Master's degree in Business Administration-/marketing-/digital or related fields is considered an advantage;
- Strong accountability skills to deliver with excellence;
- Strong organizational skills, know how to navigate in a matrix organization;
- Openness to travel up to 10% of the time, mostly to Geneva HQ.
- Oversee the use of Adobe Experience Manager (AEM) to update, manage, and optimize web pages, microsites, and landing pages;
- Ensure that content is current, relevant, and aligned with brand guidelines;
- Manage content update workflows and approvals across departments and stakeholders within AEM;
- Collaborate with marketing, design, development, and project management teams to ensure smooth and timely content delivery;
- Implement SEO best practices and content optimisations in collaboration with the SEO agency;
- Monitor AEM performance, ensuring system efficiency and proposing improvements;
- Conduct testing (UAT, A-/B) to ensure content quality and performance across devices and platforms.
VISA REQUIREMENTS (if any)
- Right to work in Italy.
Part of the MSC Group, MSC Cruises is the market leader in the Mediterranean, South Africa and South America, and sails year-round in the Mediterranean and the Caribbean.
Its seasonal itineraries cover northern Europe, the Atlantic Ocean, South America, southern Africa, and the Persian/Arabian Gulf.
MSC Cruises was born in the Mediterranean, and draws inspiration from this heritage to create a unique experience for holidaymakers worldwide.
As a result of a euro 6. 5 billions investment programme launched in 2003, MSC Cruises' fleet comprises 13 state-of-the-art cruise ships belonging to four different classes: Lirica, Musica, Fantasia and Meraviglia.
The fleet's average age is 7 years, the youngest in the industry.
In 2014, MSC Cruises launched a euro 9 billion, 10 year investment plan to support the second phase of its growth through the order of up to 11 next generation mega cruise ships.
As a result, MSC Cruises' fleet will double by 2026, while the passenger capacity will triple to reach five million passengers per year.
MSC Cruises is the first cruise company to develop an investment plan of this length and magnitude.
MSC Cruises feels a deep responsibility for the environments in which it operates, and was the first company ever to earn the Bureau Veritas "7 Golden Pearls" for superior management and environmental stewardship.
In 2009, MSC Cruises began an enduring partnership with UNICEF to support various programmes assisting children worldwide.
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