Digital Marketing Specialist BOLOGNA

Digital Marketing Specialist
Bologna
Emilia Romagna, BOLOGNA

Contract type**: permanent

Workplace: Quarto D'Altino

Our client is an **innovative and fast growing international company** that operates in the **e-commerce and e-printing sector**, which provides customised online printing services, produces magazines, catalogues, labels, packaging, printing on têxtiles and much more.

To expand the Marketing Area, we are looking for a **Digital Marketing Specialist**, who will be responsible for maintaining excellence in** planning, implementation **and optimization of e-Commerce and performance marketing campaigns**, across Europe.

**Responsabilities**:

- Execute digital marketing campaigns across eCommerce platforms across Europe, including campaign creation, forecasting, budgeting and pacing, testing and optimization

- Improved of daily and weekly optimizations to improve ROI/ROAS from digital media investments

- Produce and interpret high quality performance reports to provide actionable insights and analysis

- Build and maintain relationships with key vendors, platforms, and technology partners

- Develop advertisement copy for paid media campaigns

- Collaborate cross-functionally with other members within the marketing department.

**Requirements**:

3+ years of experience in managing **performance-driven Search and Shopping **campaigns across different European countries

Proficiency in **Google Ads (including GDN), Microsoft Advertising, Google Merchant, **Center and Facebook Ads

Experience in** managing large advertising budgets

Good Knowdlege of **Google Analytics

Excellent knowledge of **English** (Dutch and Portuguese is appreciated but not mandatory)

Good command of **Excel

Comfortable working in international, culturally diverse environments

**Soft Skills**:

Flexibility, being able to adapt quickly to new scenarios

Strong analytical, communication and organizational skills

Teamwork