Digital Marketing Specialist Milano

Digital Marketing Specialist
Milano
Lombardia, Milano

Italian Artisan**is the leading B2B fashion platform that connects international brands with Italian manufacturers to produce their Made in Italy collections easily.

With more than 10, 000 international brands & 700 Italian manufacturers, Italian Artisan makes the tradition of Made in Italy premium and luxury manufacturing accessible to international players.

We are currently looking for a talented **Digital Marketing Specialist** to join our Marketing team, reporting directly to the Digital Marketing Manager.

She/he will be responsible for developing, implementing, and managing marketing campaigns that promote our company and its products and services.

She/he will play a major role in enhancing brand awareness within the digital space as well as driving website traffic/sales and acquiring leads/clients.

**Duties/Responsibilities**:

- Plan and implement digital marketing strategies and campaigns

- Support in the creation of marketing content (i. e. , Blog articles, Newsletter, Social Media Copy and more)

- Collaborate with web design, development, and content staff to monitor and improve search engine optimisation (SEO) results for the company's site

- Create visual concepts for promotional activities

- Manage the digital marketing calendar

- Maintain current knowledge of trends and developments in digital marketing

- Keep track of the marketing performance and KPIs

**Required Skills/Abilities**:

- Extensive knowledge of marketing principles and strategies

- Passionate about the fashion industry

- Excellent written and verbal communication skills in English and Italian

- Thorough understanding of social media platforms

- Experience using web analytics and optimization tools

- Proficient with Microsoft Office Suite or similar software.

Photoshop and Illustrator are preferred,

- Knowledge of Google Ads and Google Analytics, Business Manager and Hubspot

- Knowledge of SEO tools

- Excellent organisational skills and attention to detail

- Excellent time management skills and ability to meet deadlines and work remotely

- Strong analytical skills

**Education and Experience**:

- Bachelor's degree in Marketing / Business / Communications or Bachelor's degree in Fashion Management

- One or more years of related experience is preferred

**What IA offers**:

- 6 months extracurricular internship

- The chance to grow and advance in the company

- The opportunity to work with a talented team on a powerful mission

- Learn to work remotely, in an established online work-environment

- Upgrade your skills fast by training on the job activities and top-class mentorship

**Ready to apply?

Hope to see you onboard soon!

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Contratto di lavoro: Tirocinio formativo/stage

Durata contratto: 6 mesi

Orario:

- Dal lunedì al venerdì

- Turno diurno

Domande di preselezione:

- Hai passione o conoscenza per l'industria della moda?

Istruzione:

- Laurea triennale (Preferenziale)

Lingua:

- Italiano (Obbligatorio)

- inglese (Obbligatorio)