Digital Media Planner Lazio

Digital Media Planner
Roma
Lazio, Lazio

Mindshare is looking for a **Digital Planner** who will be responsible for the planning of all media campaigns for assigned clients.

If you are interested in joining us, take a look at the requirements below and join the challenge!

**OBJECTIVE AND SCOPE OF THE ROLE

- To deliver the most effective media plan given a budget and an objective

- Manage the day-to-day implementation and optimization of digital campaign activities (planning & buying)

- Deliver competitive report and analyze campaigns results

- Analyze campaigns, and recommend tactical changes to maximize campaign performance

**RESPONSIBILITIES

- To be aware and update about the commercial offer of the online channels in performance market

- Usage of the different tools (mainly Adserver and Analytics) to evaluate the plan's results

- Ability to manage different digital campaign typologies (awareness, performance, data driven and retargeting)

- Collaborates with agency cross functional teams and client's suppliers, including creative agencies

**ABOUT YOU

- University degree preferably in Economics, Advertising or Marketing and Communication

- At least 2-3 years' experience in media planning

- Proactivity and collaborating skills

- Knowledge of Adserver and Analytics

- Fluent English

- Accuracy, precision, attention to details and meet deadlines

**LOCATION

Wpp Campus in Rome (plus the option for hybrid working)

We are proud to have a team made up of individuals from diverse backgrounds, experiences, and identities. We believe that this diversity is a strength. This position is also dedicated to people belonging to Categorie Protette ex l. 68/99