E- Retail Manager
Job responsibilities**:
**MAIN RESPONSIBILITIES**:
- Be responsible of the management and execution of E-Retail daily business, including e-merchandising, strategic planning, operational support, and best-in-class site experience to ensure the optimum running of our eCommerce and omnichannel operations.
- Oversee implementation of key digital marketing efforts across Performance Marketing and CRM to maximise online presence, with the aim of supporting Digital and in-store sales.
- Drive actions to reach annual sales targets.
**Drive & Measure
- Strategic Digital Growth: work closely with other departments and EMEA HQ to align Digital initiatives with broader business goals.
- Digital Media Management: oversee SEO and Paid Search budgets, guide agencies to maximise eCommerce ROI.
Plan, coordinate and measure all campaigns driving traffic and identify key levers to optimize traffic and conversion metrics on site.
- UX Optimisation and Website evolution: analyse buy paths and identify main friction points, key evolutions proposal and follow up.
- Online Content Management: oversee content publication in a timely manner, review internal search results to boost local visibility through Digital channels.
- Performance Tracking & Reporting: analyse Digital performance, sharing key insights and actionable new inputs based on results.
- Competitive Landscape: be attentive to top innovation on the market.
Analyse competition and share best practices.
**CRM & Clienteling
- Clienteling Activities: coordinate Clienteling activities and actions for Digital Clients to develop top clients.
- Client Satisfaction: propose, implement and track new services.
- Omnichannel: be a Digital Ambassador in the country and support stores with omnichannel orders.
**Profile**:
**SKILLS
- 6+ years of experience in Digital Marketing/E-Commerce field
- Analytical skills: strong understanding of Ecommerce KPIs, data analysis, and reporting tools
- Digital savvy with a good understanding of omnichannel activities and clients' expectations in a luxury environment
- Proficient in Excel and Google Analytics
- Expertise in Salesforce Commerce Cloud and PowerBI are nice to have
- Client-centric mindset, positive in approach with a can-do-attitude
- Ability to work with autonomy in a fast-paced environment with multiple priorities
- Strong sense of responsibility and ownership, results driven
- Team oriented and able to thrive within various teams
- Strong communication skills and fluency in Italian and English
**_LOUIS VUITTON _
**MAISON***:
- Founded in Paris in 1854, Louis Vuitton perpetuates the ambitious vision of its namesake.
From his origins as a master trunk maker, manufacturing boxes used to pack both everyday objects as well as voluminous wardrobes, Louis Vuitton and his successors introduced numerous innovations including the advent of the flat-top trunk, lightweight canvas, signature patterns, and the tumbler lock.
Today, Louis Vuitton's legacy is expressed through its rigorous spirit of innovation, the boldness of its creations and an uncompromising demand for excellence.
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