Global Marketing Specialist - Bim Bardi

Global Marketing Specialist - Bim
Bardi
Emilia Romagna, Bardi

Global Marketing Specialist - BIM**:

**Take your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future.

At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations.

Together, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences.

**:

ABB Smart Buildings digitally transforms commercial, industrial and residential buildings for the highest comfort, efficiency, safety and security - enhancing quality of life in buildings of the future through safe, smart and sustainable electrification solutions, services and products.

**This position reports to**:

Global Marketing Manager ELSB

**Your responsibilities**:

- Drive the Electrification BIM strategy, Marketing Plan, budget and opportunity pipeline

- Drive Smart Buildings Engineering Consultants and Technical Promotion strategy, Marketing Plan, budget and opportunity pipeline

- Manage BIM catalogue for Smart Buildings and Smart Power in collaboration with Product Groups and Sales Units, including BIM families, plug-ins and configurators

- Ensures value proposition on BIM for the target segments is developed and well communicated (internally and externally)

- Engage with Customers globally, delivers trainings and speeches and bring their requirements to the Divisions

- Scout new partnerships and manage the existing ones

- Lead the definition and development of BIM events and marketing tools content

- Offer new and innovative ideas to reach target customers, respectively challenging historical activities and status quo.

- Continuously monitor market trends and competitors' offering

- Guide, coach and develop the skills and knowledge of BIM Country referents

- Deliver trainings to Engineering Consultants

- Join and follow standardization committees works

- Partner closely with the EL BIM Program leader to ensure that the BIM team and office are properly organized, staffed, and directed

- Coordinate the BIM Team activities

- Maintaining a dashboard with owned metrics (ROI of marketing tools, customer journey, event management and cost control)

**Your background**:

- Degree in Engineering or Business Administration

- At least 5 years of international experience in project, sales, or marketing management

- Knowledge of Building Information Modelling and Design Software

- Experience of leading projects and virtual teams and managing complex partner networks

- Knowledge and experience of Salesforce and PowerBI preferred

- Knowledge of Digital Marketing principles and practice

- Demonstrated experience working with MS Office, MS Teams, SharePoint and fluent in the digital world

- Excellent communication skills both spoken and written

- Availability to travel

- Fluent English both spoken and written

**More about us**: