Head Of Communications & Pr Torino

Head Of Communications & Pr
Torino
Piemonte, Torino

Copywriting & Editing; Layout & Design; Presentation; Organisation & Planning; SEO Strategy; Social Media; Digital PR; Project Management;

The main task involves supporting the team in forming a digital community and creating more effective and performing contents.

A mind with a holistic approach to content writing, communication and user engagement in social media.

The Head of Communication & PR is responsible for the development and supervision of communications strategies for the company, creating, implementing and overseeing communications programs, internal or external, aimed at promoting AWorld as a Company and its campaigns.

The incumbent will promote the creation, enhancement and development of programs to promote AWorld's campaigns.

**Role & Responsibilities**:

- Oversee all internal and external communications for the company, ensuring its message is consistent and engaging

- Press & Communication budget development and cost tracking

- Develop and implement effective communication strategies that build customer loyalty programs, brand awareness, and customer satisfaction

- Plan and manage the design, content, and production of all marketing materials

- Creation of an editorial calendar to develop separately for each platform;

- Creation of a newsletter for AWorld users and clients; KPI identification & monitoring;

- Creation of an editorial calendar to develop separately for each platform;

- Creation of a newsletter for AWorld users and clients; KPI identification & monitoring;

- Content analysis on social media platforms;

- Monitoring of AWorld social media channels (LinkedIn, Instagram, Twitter, Facebook);

- Management of the AWorld website

- Ability to communicate social campaign results to the team in an easy and effective way

**Essential Skills**:

- A confident communicator and presenter

- Strong writing, editing, proofreading, layout and design, professional printing/publishing skills are essential, including ability to present concepts verbally

- Excellent organisational and planning skills

- Excellent project management and time management skills

- Strong knowledge and understanding of current trends in digital media/social media, Knowledge, also from a technical point of view, of all social media channels & Digital Advertising strategies (Facebook Advertising, Google Adwords, Pay per Click, Affiliation, Programatic) to implement SEM campaigns;

- Strategic skills regarding SEO structure;

- Knowledge of Digital PR: follow the development of contents through business channels, collaborate with webmaster, industry bloggers, sustainable influencers;

- Self motivated with a positive and professional approach to management

**Education, Knowledge, Experience**:

- Bachelor's degree in marketing, business, communications or equivalent

- English knowledge at least at C1 level

- Minimum 7 years experience in similar communication, press and or partnership management

- Interested in sustainability, climate action and SDGs

- Early-stage startup experience is a plus