Head Of Seo, Milan Milano

Head Of Seo, Milan
Milano
Lombardia, Milano

As the Head of SEO, you will play a central, critical role in driving the organic growth of the entire lastminute.com group, improving visibility, traffic, and conversions to our properties. Your biggest challenge will be to set a robust and scalable SEO strategy for different brands (lastminute.com, weg. de, volagratis. it, rumbo. es, bravofly.com) across various products (hotel, flight, holiday packages, car rental, experience) in more than 30 countries. You will be responsible for managing a team of SEO experts distributed across different geographies and collaborating with other teams to support your SEO goals.

The Head of SEO will work closely with our technical, content, and product teams. Key Responsibilities:Develop and execute an effective and comprehensive SEO strategy, aligning it with business objectives and focusing on improving organic search rankings, organic traffic, and conversions. Lead a team of SEO experts, providing guidance, mentorship, and performance evaluations to ensure the team's continuous growth and success. Coordinate, communicate, and influence other teams that can support you in SEO growth.

Establish positive relationships, work with them on a shared roadmap, and understand the technical complexity to prioritize effectively. Monitor, analyze, and present channel results to key stakeholders, including any market fluctuations depending on external factors such as competition rather than Google Core updates. Stay up to date with the latest trends, algorithm changes, and best practices in SEO and user search behavior, adapting strategies to maintain a competitive edge. Skills and Experience:Essential:Proven experience in a similar role, preferably within the travel industry, with a track record of improving organic search rankings and driving organic traffic growth. Leadership and team management skills, with the ability to motivate and inspire a team of SEO experts. In-depth knowledge of SEO best practices, search engine algorithms, and tools, with specific experience in optimizing large-scale websites. Solid understanding of technical SEO, with proven experience working on technical SEO features such as structured data, snippets, breadcrumbs, and other SEO tech improvements. Proficiency in using SEO tools and analytics platforms, such as Google Analytics, Google Search Console, SEMrush, or similar tools. Strong analytical skills and the ability to interpret complex data, make data-driven decisions, and provide actionable insights for optimization. Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams and stakeholders across multiple countries. Strong project management skills, with the ability to prioritize and manage multiple projects simultaneously in a fast-paced environment. Results-driven mindset with a focus on achieving measurable outcomes and driving continuous improvement. Fluent in spoken and written English. What we offer:Join a dynamic team in an inclusive international environment. Grow through career journeys and our internal mobility perspective. Manage your own schedule with flexible start and end times. Work a shorter week (36 hours), including 4 hours on Friday mornings. Get focus time for learning, development, and deep work on Friday mornings. Work partially or fully remote according to local laws. Enjoy continuous training through our company platform. Benefit from employee discounts on travel. Receive 2 days off per year for volunteering. Access a welfare platform (Corporate Benefits) with dedicated discounts from over 1500 partners. Please note that if you are NOT a passport holder of the country for the vacancy, you might need a work permit.

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