Hospital Portfolio Manager Lazio

Hospital Portfolio Manager
Roma
Lazio, Lazio

This is an exciting time to join Pfizer, an innovative biopharmaceutical company, one of the most admired companies in the world this year, and becoming a household name along with the COVID-19 vaccine.

The company is transforming into a science powerhouse, has many new launches ongoing and planned in several therapeutic areas.

At the same time we are considerably increasing our organization's digital skills in line with the evolving environment.

Pfizer Italy footprint is strong, we have over 2. 000 colleagues in our commercial, international and manufacturing operations.

Pfizer is hiring a talented and passionate Hospital Portfolio Manager to lead/manage multichannel brand/customer strategies and tactical execution for selected retail products

The position is in the Italian Hospital Business Unit (BU) - Rome - and will report to the Portfolio Development Lead

Why Patients Need You- Hospital BU is a unique and dynamic place-to-be impacting millions of patients' lives having COVID antiviral therapy setting the standard of care for COVID, Anti-infectives brands in several stages providing life-saving treatments in Hospital/Retail setting and an exciting pipeline with breakthrough innovations- You will be responsible in the development and implementation of multichannel brand/customer strategies and tactical execution for selected retail products in close collaboration with Marketing Team, Digital Manager and Global/Cluster colleagues following Glocal approach.

Key Experience Offer of this Role- Experience in a very dynamic team within Hospital Business Unit- Customer and Brand Marketing Strategy- Digital channel excellence- Cross Functional Collaboration- Budget Management, Market and Competition Analysis, Forecasting

Primary Responsibilities- Drive the in-country development and implementation of best-in-class customer strategies that meet business needs for selected Retail Brands of HBU Portfolio. - In collaboration with Hospital Digital Manager and Sr. Marketing Manager, responsible for the development and execution of the digital brand plan with an important operating expense budget- Develop customized value propositions, segmentation analysis to exploit full product attributes in different customer targets. - Execute the digital communication and tactical plan including the creation and execution of Newsletters, Mass-Mailings, Webinars, Video Pills, HCP Portal contents and others. - Performing detailed Market, Competitor and Performance Analysis, setting targets and KPIs with robust forecasting

What You Offer

Basic Qualifications:

- Min.

BA/BS in, Engineering, Economics or other technical discipline- Advanced in computer skills- Fluency of Italian and English language- Strong Analytical Skills, Comfortable with analyzing complex data and ability to work with metrics and KPIs to evaluate and optimize performance- Strong ability to drive collaboration and foster highly productive, functional relationships- Drive for optimization/excellence- Ability to independently drive program completion- Innovative mindset, resilience, and self-direction to excellence

Preferred Qualifications:

- Understanding of commercial experience, preferably in Digital Marketing- Experience working in digital programs in Pharma field- Knowledge of Pharmaceutical Italian Promotional Materials and promo activities procedures- Demonstrated history of leading innovation/transformation- Very good knowledge of Pfizer digital channels and operational processes

Adherence to Pfizer Values: Courage, Excellence, Equity and Joy.

Other Job Details- Contract Type: Regular- Location: Rome, Italy- Relocation Package Available: N- Flexible working, welfare, medical insurance

LAST DAY TO APPLY: JULY 13th

Purpose

-Breakthroughs that change patients' lives. . . At Pfizer we are a patient centric company, guided by our four values: courage, joy, equity and excellence.

Our breakthrough culture lends itself to our dedication to transforming millions of lives.

-Digital Transformation Strategy

-One bold way we are achieving our purpose is through our company wide digital transformation strategy.

We are leading the way in adopting new data, modelling and automated solutions to further digitize and accelerate drug discovery and development with the aim of enhancing health outcomes and the patient experience.

-Flexibility

-We aim to create a trusting, flexible workplace culture which encourages employees to achieve work life harmony, attracts talent and enables everyone to be their best working self.

Let's start the conversation!

-Equal Employment Opportunity

-We believe that a diverse and inclusive workforce is crucial to building a successful business.

As an employer, Pfizer is committed to celebrating this, in all its forms - allowing for us to be as diverse as the patients and communities we serve.

Together, we continue to build a culture that encourages, supports and empowers our employees.

Marketing and Market Research

LI-PFE