Internship - Operational Marketing Specialist (H/F) Bardi

Internship - Operational Marketing Specialist (H/F)
Bardi
Emilia Romagna, Bardi

We are looking for a trainee who will carry out the following tasks:

- **Promotional & operational MARKETING**:

- Implementation of sales staff trainings for Millet and Lafuma

- Develop trade promotions with the international teams and implement them locally

- Prepare and develop the seasonal activity plans with the sales & mkg Director for the Latine Countries Area

- Develop specific marketing activity plans for KA in collaboration with local sales managers.

- Manage and monitor local point-of-sale (POS) advertising and brand identity

- Support local Concessions Manager for POS development

- Implementation of brand pages and digital activities with Click & Mortar customers

- ** Communication and PR**:

- Build media planning & 'online' planning's for the MMG brands with the area Sales Director and with the communication manager of each brand (HQ).

- Search, follow-up and steer local (national) partnerships and sponsorships (athletes, Climbing gym)

- Define and implementation of brands' events on the Iberian market (Millet Rise Up tour, Lafuma Substainable Activity, )

- Work closely with the local PR agency for press release and editorials.

- ** Marketing Budget follow-up

- Prepare annual budget in collaboration with Sales Director

- Monthly follow-up of the budget

- You recognize yourself in this profile:

- Education : degree or master degree level (business school or similar) in Management/Marketing- Rigorous and autonomous

- Ability to define and to implement projects

- Excellent interpersonal skills

- Great interest for sales & Trade Marketing

- Italian mothertongues, English fluent mandatory, French is a plus

- Interest for outdoor activities

- Internship of 6month minimum

- In Bergamo - ITALY