Investment Content Manager
Investment Content Manager – 12-month contract Key Responsibilities Content DevelopmentCreate, implement, and refine content that aligns with my client's marketing strategy, targeting both institutional and retail clients. Develop an editorial calendar featuring articles, reports, white papers, videos, and infographics on investment-related topics. Generate original ideas for content covering a range of financial themes, including equity, fixed income, alternative investments, macroeconomics, ESG investing, and market trends. Localisation and Translation SupportAssist the marketing team by localising English-language financial content for the Italian market, including newsletters, websites, campaigns, articles, documents, videos, and subtitles. Ensure translations are accurate, contextually relevant, and culturally sensitive while maintaining consistency with industry terminology and corporate tone of voice. Collaborate closely with central teams to align localised content with corporate standards. Research and AnalysisWork with investment teams to gather insights and develop compelling content. Translate complex financial data and concepts into clear, relatable, and actionable content for diverse audiences. Liaise with the regional product marketing team and compliance to stay updated on industry trends, regulatory changes, and emerging topics. Content Creation and EditingWrite, edit, and proofread various content pieces, ensuring accuracy, clarity, and adherence to the company's style guidelines. Develop both long-form and short-form content, including social media posts, newsletters, investment insights, reports, and presentations. (Not required but a plus) Utilize video and audio editing skills to create and adapt multimedia content. Channel Management and DistributionManage the distribution of content across various digital channels, including my client's website, social media, email newsletters, and third-party platforms. Optimize content for SEO, digital engagement, and lead generation, tracking key performance metrics to inform future strategies. Collaborate with social media and marketing teams to increase the visibility of investment content through targeted campaigns. Stakeholder Collaboration and ManagementAct as the main content liaison between the investment team, marketing department, and external partners. Work with communications and public relations teams to share content with the media and position the organisation's spokespeople as thought leaders. Collaborate with product and sales teams to create content that supports client education, product awareness, and business development. Qualifications Demonstrable experience in content creation, preferably in financial services, asset management, or investment advisory. Strong understanding of investment principles, financial markets, and economic fundamentals. Native Italian speaker with proficiency in English, experience translating financial content, and a strong grasp of industry-specific terminology. Writing, editing, and storytelling skills, with the ability to communicate complex financial concepts in an accessible manner. Familiarity with content management systems (CMS), SEO practices, and digital marketing tools. Video and audio editing skills are a plus. Proficiency in Office software, particularly Outlook, Word, PowerPoint, Excel, and Adobe.
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