Junior Brand Manager
JUNIOR BRAND MANAGER_
At Alcon, we are driven by the meaningful work we do to help people see brilliantly.
We innovate boldly, champion progress, and act with speed as the global leader in eye care.
Here, you'll be recognized for your commitment and contributions and see your career like never before.
Together, we go above and beyond to make an impact in the lives of our patients and customers.
We foster an inclusive culture and are looking for diverse, talented people to join Alcon.
As a Junior Brand Manager, you will support the Senior Brand Manager on all the activities related to the implementation of Communication campaigns, Promotional activities and Sell-Out Data analysis for the brands assigned in the short and long term.
In this role, a typical day will include:
- Analyze sell-out market data regarding Alcon performance and competitors; market share reporting each month + specific analysis in line with particular strategic needs
- Collaborate in the definition of creative assets for in store marketing activations with the support of the external creative agencies
- Support the Senior Brand Manager to deliver communication plan across all touch points (ATL/BTL) working on adapting the assets from International Marketing team to local needs
- Be responsible of the process of internal approval of the materials and of the procedures related to the Ministry of Health submission and materials validation
- Work in close partnership with other internal Departments, the International Team and the External Agencies (Creative, Research, Media)
- Strongly support the Senior Brand Manager in the daily activities related to the Fidelity Program, including Field Force support, program reporting and analysis
All the above tasks will be performed supporting the Senior Brand Manager and the wider internal and external team.
Please note that we offer 18 months fixed term contract for this role.
WHAT YOU'LL BRING TO ALCON:
- University degree (in Marketing, Economy or Business) + Master in marketing and communication
- At least 6 months experience in marketing or brand management in FMCG multinational company
- Experience in analyzing Sell-Out data (IQVIA, Nielsen )
- Good Microsoft-office skills (Excel and Power-point are a must) and knowledge of Promotional Materials Approval tools, such as VEEVA Platform
- Strong analytical skills and good communication skills
- Collaboration and team-work mindset with flexible attitude
- Fluent Italian and English
HOW YOU CAN THRIVE AT ALCON:
- A great exposure to the main activities within marketing department
- The chance to gain exposure at international level in a very collaborative team
- A flexible work environment with competent and committed colleagues.
We enjoy working together in a good and respectful manner, and we celebrate our common successes
- Training on systems and products
ATTENTION: Current Alcon Employee/Contingent Worker
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