Junior Crm Analyst PERUGIA

Junior Crm Analyst
Perugia
Umbria, PERUGIA

JUNIOR CRM ANALYST - Maternity Replacement About The Role: The Junior CRM Analyst, located in our HQ office in Solomeo, is part of the Global CRM Analytics team which is responsible for the design, implementation and monitoring of the CRM analytics infrastructure, to make Customer Intelligence information easily accessible to the company stakeholders, at HQ and local level. The Junior CRM Analyst will be involved in the creation of analysis on customers behavior, at omnichannel and global level, based on specific business needs to support strategic decision-making. Responsibilities • Contribute to spread the CRM culture within the company • Support the preparation of the Global CRM reviews and ad-hoc analysis, to provide a clear picture of the key information related to our clients, across channels and touchpoints • Assist other colleagues (both in HQ or in local Subsidiaries) with tailored analyses in order to identify key trends and behaviors that influence loyalty and increase customer lifetime value • Support the data quality operations to make the analytics base solid and consistent Requirements: • Bachelor's Degree: Statistics, Mathematics, Engineering • A Customer-driven orientation with a passion for data, attention to detail and ability to clearly present the analysis results to business stakeholders • Intermediate up to advanced proficiency in Excel, very good knowledge of data visualization techniques • Fluent English (both spoken and written); any other language is a plus