Manager Data Analytics And Insight
Company description Publicis Sapient is a digital business transformation company. We partner with global organizations to help them create and sustain competitive advantage in a world that is increasingly digital. We operate through our expert SPEED capabilities: Strategy and Consulting, Product, Experience, Engineering and Data, which combined with our culture of curiosity and deep industry knowledge, enables us to deliver meaningful impact to our clients' businesses through reimagining the products and experiences their customers truly value. Our agile, data-driven approach equips our clients' businesses for change, making digital the core of how they think and what they do. Publicis Sapient is the digital business transformation hub of Publicis Groupe with 20, 000 people and over 50 offices worldwide. For more information, visit www.publicissapient.com. Responsibilities Oversee CRM data strategy, governance, and execution for both internal and client-facing projects, ensuring alignment with business objectives. Leverage expertise in Salesforce and other CRM platforms to suggest and supervise data model improvements, workflows, and new dashboards. Provide actionable insights through data analysis, enabling data-driven decision-making for clients and internal stakeholders. Manage and mentor a team of data specialists, ensuring workload prioritization, efficient resource allocation, and professional growth. Support both ICT teams and business stakeholders, including C-level executives, finding the proper analytical approach to support client's strategic goals and assessing potential gaps within existing data model. Develop and maintain workload management frameworks, establishing processes for prioritization, arbitration, and escalation handling. Proactively identify potential risks and provide solutions to mitigate crisis situations effectively. Stay updated on CRM trends, tools, and best practices to continuously enhance our offerings. Qualifications Required Qualifications: 5 years of relevant experience in CRM data management and strategy, preferably within the automotive sector or durable goods. Proven experience working with Salesforce or similar CRM platforms. Demonstrated ability to manage and lead data-focused teams in a collaborative, fast-paced environment. Strong analytical skills, with the ability to translate complex data into actionable insights. Excellent communication and interpersonal skills, with the ability to interface effectively with C-level executives and other senior stakeholders. Solid understanding of workload management, prioritization, and crisis escalation processes. A results-driven mindset with a strategic vision for CRM data initiatives. Preferred Qualifications: Experience in consulting or agency environments. Familiarity with automotive-specific CRM workflows and customer engagement strategies. Proficiency in tools such as Python, R, Tableau, Power BI, or similar analytics platforms. Certifications in Salesforce (e. g. , Salesforce Administrator, Advanced Administrator, or Data Architect). J-18808-Ljbffr
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