Marketing & Communication Director
Our Client is an International Apparel Group, leader in the fashion Market, connecting with consumers in over 40 countries with iconic brands.
For the Marketing Department we are recruiting a:
**MARKETING & COMMUNICATION DIRECTOR
Reporting to the Italian Managing Director he/she will be responsible for managing the Italian team and coordinating other European countries.
**Key Responsibilities**:
- Propose and develop effective actions related to the adaptation of corporate advertising campaigns to allow a creative brand storytelling to generate curiosity and traffic both on digital and retail platforms, in line with corporate image
- Deal with HQ to get budget allocations according to the different countries needs and decide the priority levels for the various departments/areas
- Develop the marketing plan which includes:
- Strategic support to Omnichannel customers - in full cooperation with the Business Directors - providing guidance and active coordination for an effective implementation of preset and special window solutions, store materials and for the smooth planning, management and outcome of events
- Adaptation of HQ media planning to the country Management
- Coordination of promotional events, sponsorships, and direct marketing activities, deciding the ideal event locations
- Supervise PR activities
- Manage and motivate subordinate staff (review and assess performance, build employee capacity, support staff professional development)
**About YOU**:
- Strong experience in leading Marketing & Communication team both at local and International level
- Digital Mindset and "Tech" approach to deal and develop the Marketing and Communication strategy
- CRM Management and Communication via Influencer
- Trade Marketing experience
- People Management
- Positive approach to problem solving
- Excellent organizational and time management skills
- Fluent English
**Place of work: Milano
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