Marketing & Communication Director (Gz -Mkt-22)
Our Client is an International Apparel Group, leader in the fashion Market, connecting with consumers in over 40 countries with iconic brands.
For the Marketing Department we are recruiting a:
**MARKETING & COMMUNICATION DIRECTOR (GR - MKT - 22)
Reporting to the Italian Managing Director he/she will be responsible for managing the Italian team and coordinating other European countries.
**Key Responsibilities**:
- Propose and develop effective actions related to the adaptation of corporate advertising campaigns to allow a creative brand storytelling to generate curiosity and traffic both on digital and retail platforms, in line with corporate image
- Deal with HQ to get budget allocations according to the different countries needs and decide the priority levels for the various departments/areas
- Develop the marketing plan which includes:
- Strategic support to Omnichannel customers - in full cooperation with the Business Directors - providing guidance and active coordination for an effective implementation of preset and special window solutions, store materials and for the smooth planning, management and outcome of events
- Adaptation of HQ media planning to the country Management
- Coordination of promotional events, sponsorships, and direct marketing activities, deciding the ideal event locations
- Supervise PR activities
- Manage and motivate subordinate staff (review and assess performance, build employee capacity, support staff professional development)
**About YOU**:
- Strong experience in leading Marketing & Communication team both at local and International level
- Digital Mindset and "Tech" approach to deal and develop the Marketing and Communication strategy
- CRM Management and Communication via Influencer
- Trade Marketing experience
- People Management
- Positive approach to problem solving
- Excellent organizational and time management skills
- Fluent English
**Place of work: Milano
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