Marketing Analyst Lazio

Marketing Analyst
Roma
Lazio, Lazio

Roma

**Italia

We are looking for a Marketing Analyst who'll research and identify ways to build our brand and acquire new clients.

Marketing Analyst responsibilities include tracking advertising costs, researching consumer behavior and exploring market trends and opportunities.

To be successful in this role, you should have experience with PPC campaigns and be comfortable with processing and analyzing marketing data.

Ultimately, you will help us ensure we spend our marketing budget efficiently and we target our audience through successful campaigns.

**Responsibilities

Monitor budget distribution and performance of paid ad campaigns

Recommend website and campaign optimizations

Analyze sales funnels and customer intent

Report on marketing KPIs like leads, conversion rates, website traffic and social media engagement

**Requirements**:

Work experience as a Marketing Analyst or similar role

In-depth understanding of SEM campaign strategies and SEO practices

Experience with PPC campaigns

Analytical abilities