Marketing And Pr Manager Lazio

Marketing And Pr Manager
Roma
Lazio, Lazio

DescriptionJob Brief: The Marketing and PR manager will Plan, develop and implement the marketing plans & communications, and public relations activities, including both external and internal activities, to enhance ALP's brand.

Job Responsibilities:Marketing and Brand Management:Work with the Strategy & planning Director in developing company brand proposition and guidelinesConceptualize and manage special marketing initiatives for the organization, including working with other departments to understand internal requirementsAssist in development of overall marketing communications framework and policyGather and report market intelligence on competitors within similar industry and their brand perception in the market to replicate best practices. Research on relevant bloggers and creating lists for maximum outreachSupervise the third party partners and their performance towards execution of social media projectsPublic Relations:Handle media inquiries and interview requests.

Create content for press releases, byline articles and keynote presentations. Supervise the marketing partner's work towards social media marketing, including targeted followers' engagement, content creation, hash tag management & reporting. Analyze the reports and insights by partner on social media conversations. Effectively manage company communication appearing in the public domain. Communication Management:Continuously collaborate with sales teams/ external agents to achieve target goals of sales revenue. Liaise with group marketing team to maintain synergy and brand eminence as a whole group. Manage the Company website content in liaison with IT team. Other Areas:Support effective implementation and utilization of existing or new tools and systems, including customer relationship management. Evaluate scope for partnerships, sponsorships and advertising on an ongoing basis. Undertake continuous analysis of competitive environment and stakeholders trends. Define, develop and execute Marketing Projects/tasks including market research. RequirementsYour QualificationsBachelors degree in related fieldMinimum 6 years experience Bilingual speaking (Excellent English & Arabic) - Kuwaiti Nationals preferredYour ProficienciesMarket analysis and researchBrand development and managementCampaign planning and executionBudgeting and financial managementPublic relations and media relationsCrisis communicationStakeholder managementNegotiation and persuasionJob SummaryID: 75515631A0Department: Kuwait Logistics ParksType: full time