Marketing Application Specialist - Refrigeration Ne

Marketing Application Specialist - Refrigeration
Ne
Liguria, Ne

CAREL is an innovative global high-tech company, leader in the evolution of control technology and humidification for air conditioning and refrigeration, listed at the Italian stock exchange.

**To foster our continuous growth, we're strengthening our organization looking at smart professionals willing to join the team as contributors to company mission and goals.

**Posizione**:

For our Refrigeration Sales and Marketing department we are looking for a Group Application

prospective.

ITA) with a mix of office and smart working.

What will you do?

Develop a successful product offer according to market segment value proposition

Master a deep knowledge of the competitive landscape, technological market trends and

regulations framework

Listen to customer voice analyzing customer feedback to improve the product offer

Evaluate new products development through Business Plans preparation exploding

customer requirements, value proposition, price positioning, launch activities and promotion

Drive internal and external effective communication

Collaborate with Image & Communication department defining communication plan, launch

promotions, commercial material, marketing campaign, events and exhibitions

Evaluate and execute promotional initiative with the sales organization

Present the products portfolio to the sales organization, with dedicated events, training or

supporting customer visits

Collaborate with other department like product platforms, R&D, services and manufacturing

to ensure a successful product deployment

**Requisiti**:

University degree in Engineering

Experience in Commercial Refrigeration equipment, electronics and thermodynamic (is a

plus)

Experience in B2B market with international exposure (is a plus)

Strong written/oral communication, especially in communicating customer needs

Ability to organize work by priority, define plan and monitor

Negotiation skills, commitment and focus on results

Fluent in English written/oral

Good knowledge of Microsoft Office (Excel, Power Point, Word)

Availability to travel internationally (up to 20% of the time)

**Altre informazioni**: