Marketing Director - Kings League Italy Milano

Marketing Director - Kings League Italy
Milano
Lombardia, Milano

Main Responsibilities

- Drive brand growth, increase market visibility, generate qualified leads and maximize marketing ROI.

- Marketing Strategy: Develop and execute the company's marketing strategy, aligned with overall business objectives. Define market segments, identify opportunities and establish measurable objectives for the marketing team.

- Team Management: Lead and supervise a cross-functional team of marketing professionals, including specialists in digital marketing, communications, branding, events, among others. Foster the professional development of the team and ensure effective collaboration among members.

- Planning and Budgeting: Develop and manage the marketing budget, allocating resources efficiently to achieve established objectives. Plan short and long term marketing campaigns and activities, ensuring consistency with the overall company strategy.

- Brand Development: Oversee the creation and maintenance of brand identity, ensuring it is communicated effectively across all channels and touch points.

- Digital Marketing: Oversee digital marketing strategy, including social media, SEO, online advertising, content marketing and other digital initiatives.

- Analytics and Measurement: o Evaluate the effectiveness of marketing strategies and tactics by tracking relevant KPIs and analyzing data. Use the information gathered to make continuous adjustments and improvements to the marketing strategy.

**Requirements**:

- Previous experience in marketing roles with progression into leadership positions.

- Studies in Marketing, Communications, Business Administration or related field (preferred).

- In-depth knowledge of traditional and digital marketing strategies.

- Strong analytical skills and ability to make informed data-driven decisions.

- Excellent verbal and written communication skills.

- Ability to manage teams and foster a collaborative work environment.

- Creativity and innovative mindset.

- Knowledge of the industry or market in which the company operates.