Marketing Intern - Italy BOLOGNA

Marketing Intern - Italy
Bologna
Emilia Romagna, BOLOGNA

LOCATION: Bologna, Italy (New Era Office) Role Overview: The Marketing Intern will support the execution of marketing campaigns, monitor New Era brand space setups, assist with events and activations (both in-office and on-site), and contribute to the E-commerce Localization Project. This role is based at the New Era Bologna office and provides an excellent opportunity to gain hands-on experience in a dynamic and fast-paced fashion marketing environment. Key Responsibilities: Campaign Execution & Trade Marketing: Follow the product and marketing calendar to ensure that relevant accounts receive assets and meet launch deadlines. Coordinate the distribution of store hardware across regional accounts and track the execution of product presentations. Create basic artworks for digital and print (e. g. , image resizing, picture collages, mood boards). Track campaign and activation results, documenting and delivering timely reports. Conduct research on consumer and marketplace trends, competitor strategies, and other relevant topics, and present findings. Assist the Marketing Manager with campaign execution projects and events, including occasional communication with wholesale accounts, agencies, and other stakeholders. Collaborate with key accounts and the Marketing Manager on various projects, supporting ad hoc initiatives and day-to-day tasks. Digital Marketing: Write high-quality product copy, newsletters, and general translations for commercial purposes. Support the Digital Coordinator and Operations team in localizing the New Era website and enhancing the consumer experience. B2B Support: Assist with showroom setup and merchandising alongside the local team for each season. Manage old samples and organize educational tools and guidelines to promote the brand effectively. Knowledge & Experience: Educational background in Marketing, Fashion, Design, or a related field. Proficiency in Microsoft Office Suite (especially Excel and PowerPoint) and Adobe Creative Suite (InDesign, Illustrator, Photoshop). High proficiency in both Italian and English. Strong collaboration and communication skills, with the ability to learn in a fast-paced environment. Basic understanding of retail, trade, and digital marketing practices. Experience with marketing project implementation is a plus. First-hand experience in customer-facing environments, particularly from a B2B perspective, is an advantage. What We Offer: This internship provides a unique opportunity to develop your marketing skills while working closely with a leading global brand. Based at the New Era Bologna office, you will gain valuable experience across trade marketing, digital marketing, and B2B environments, preparing you for future roles in the industry. Please note that this role will be fixed term for 12 months. J-18808-Ljbffr