Marketing Manager Italy&Europe
Wiht the recent announcement of the intended acquisition of Kaleyra by Tata Communications Limited, we are entering an exciting, new phase of the development of Kaleyra's reach in the CPaaS market.
As part of this we're currently building our team by adding a Marketing Manager who will focus on building our brand and driving lead generation across the Italian and European markets.
For this position we have a preference for someone based in Milan, but are open to fully remote work from within the EU.
The role requires fluency in English and functional Italian language skills.
Other language skills would be useful.
You'll work towards the development and delivery of a fully integrated marketing strategy that continues to promote Kaleyra to the forefront of the mobile messaging industry with a focus on Europe region, while working with the Global team.
We want someone to develop innovative and focused marketing campaigns with the end goal of generating qualified leads to increase sales.
Campaigns can be delivered in a variety of means including e-blasts, social media, print, PR, traditional mail, etc.
You'll be a proven marketing leader, with a track record of building enterprise B2B marketing strategies that drive brand awareness, lead generation and revenue growth of target verticals across digital and traditional channels.
This individual will have experience across multiple elements of B2B marketing including strategy, brand awareness and demand generation, account-based marketing, lead generation and sales enablement.
**Requirements**:
- Prior experience with CPaaS, SaaS, mobile messaging or a related field is highly desired;
- A proven track record of experience developing messaging and positioning with an eye for innovative design;
- Experience in staying aware of market trends and insights through constantly evolving self-guided research, networking & analysis;
- Ideally experience with Salesforce and Hubspot;
- Analytical and quantitative skills and experience in interpreting online tracking and analytics;
- Experience of working in cross-functional teams and the ability to collaborate effectively with both internal and external teams and all levels of audience;
- Strong capabilities in both marketing and project management;
**Benefits
- Training & Development
- Performance related Bonus
- Flexible working
- Standard Italian CCNL based benefits package
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