Marketing Specialist - Kings League Italy Marketing - Milan, Italy
ABOUT THE KINGS LEAGUE
Created and organized by Kosmos, the Kings League has become a global phenomenon that has revolutionized the way we understand football and sports. A new 7-a-side football league with teams chaired by the world's best streamers and content creators, with revolutionary rules aimed at uniting the best of football with the latest trends in esports and new ways of communicating and understanding the world. In this sense, the Kings League has not only managed to "reimagine the game, " but has also elevated sport and entertainment to a new dimension, making it more accessible to all audiences.
ABOUT THE ROLE A Marketing Specialist is responsible for executing and optimizing marketing strategies to promote Kings & Queens League products. Their role typically involves conducting market research, developing marketing campaigns, and analysing performance data to improve effectiveness.
We are seeking a dynamic and results-driven Marketing Specialist to join our team. In this role, you will help execute marketing initiatives that enhance brand awareness, drive traffic, and generate leads. The ideal candidate is creative, highly organized, with experience across digital and traditional marketing channels and with analytical skills.
Key Responsibilities: Campaign Management: plan, execute, and manage multi-channel marketing campaigns (digital, print, email, social media, etc. ). Market Research: research on industry trends, customer preferences, and competitors to inform marketing strategies. Content Creation: collaborate with content creators, designers, and external agencies to develop engaging content. Analytics & Reporting: monitor and analyse the performance of marketing campaigns and generate reports to inform decision-making. Lead Generation: assist in lead generation efforts through email marketing, and other channels. Collaboration: work closely with sales, content, and design teams to ensure marketing efforts align with overall business goals. Budget Management: manage the marketing budget and track spending to ensure the most efficient allocation of resources. Qualifications: Bachelor's degree in business, Marketing, or a related field. 2-4 years of experience in a marketing role. Strong understanding of digital marketing, including SEO/SEM, email marketing, and social media. Excellent communication and writing skills. Ability to work on multiple projects simultaneously and meet deadlines. Analytical mindset with experience using data to drive marketing decisions. Creative and innovative thinker with attention to detail. Fluent in Italian and English
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