Media Manager Milano

Media Manager
Milano
Lombardia, Milano

Requisition ID

- 202

- Job Family 1- Marketing & Trade Marketing

- Country 1- Italy

- Location 1- Hybrid

- About us

- **Cooper Consumer Health** is a leading European consumer healthcare player that develops, produces, and distributes a diverse range of OTC (over-the-counter) products with strong brands such as Valdispert, Oenobiol, Excilor, Vitascorbol, Lashilé and many more.

With a presence in seven countries, we supply more than 80, 000 independent pharmacists, e-commerce players, wholesalers, drugstores, and hospitals, generating around €600m in revenue.

Headquartered in Paris and with almost 1, 000 employees, we take an entrepreneurial approach with strong local accountability.

Our 'global-local' culture and bias towards action allow us to operate with agility and speed.

At **Cooper Consumer Health**, we are driven by our mission to help people improve their own health and wellbeing using effective selfcare solutions.

We rely on our talented employees to achieve this, empowering them to take ownership of their work, think outside the box and challenge the status quo to drive innovation.

We value a culture of respect, transparency, and inclusivity, where everyone is treated with dignity and fairness.

- Job description 1

- As Media Manager you will respond to the Marketing Director.

You will lead and implement the Italian media (TV, radio ecc) strategies for all the brands with the support of Central team.

You will manage our Media external agency partnership.

This is a unique opportunity for an ambitious Media leader to join the business at a time of rapid growth and transformation.

**Responsibilities**:

- Plan and develop efficient media strategies and plans on global and local brands aligned with the business objectives and the assigned budget

- Ensure coherence in media planning execution across brands, audiences and build a cross learning agenda

- Identify new media opportunities, innovations in the market and stay up to date with media landscape

- Be the main point of contact for the local media agency, supporting them in the creation of media plans, implementation of guidelines / brand playbooks, pricing negotiations

- Collaborate with the Marketing team (Brand, Category) to ensure consistency in messaging and execution across various media channels

- Work with the E-commerce team to develop and explore new advertising opportunities to drive further online sales

- Contribute to guidelines, trainings deployment and Digital topics (digital dashboard, SEO) with the Media global team

**Profile**:

- 5-7 years' experience of Media strategies, Media planning and buying/budget

- Media agency or in-house media planning background (FMCG, Consumer Care)

- Strong balance of strategic thinking and hands on operational competencies to implement and follow up projects

- Proficient and understanding in media planning tools and digital platforms (Google stack, analytics )

- analytical skills and commercial perspective

- Excellent Italian and English

**What we offer**:

Permanent contract, full time

Hybrid work (2 days at home + 3 days at the office)

Performance Bonus