Multiplatform Communication Strategist Bardi

Multiplatform Communication Strategist
Bardi
Emilia Romagna, Bardi

Thank you for your interest in joining our team!

QVC Group, Inc. is a Fortune 500 company with six leading retail brands – QVC, HSN, Ballard Designs, Frontgate, Garnet Hill and Grandin Road.

We are a live social shopping company that redefines the shopping experience through video-driven commerce on every screen, from smartphones and tablets to laptops and TVs.

QVC Group brings innovative products, compelling content, and unforgettable moments to millions of shoppers worldwide via social platforms, streaming apps, ecommerce sites and TV channels, making every screen a doorway to discovery, delight and community.

The Opportunity For our Commercial Strategy team based in Brugherio (MB) we are looking for a Multiplatform Communication Strategist – permanent full time.

In this role you will be responsible for the development and implementation of a strong multiplatform strategy for our commercial campaigns, ensuring consistency and cohesion across all channels and maximizing the performance of every campaign.

Your Impact Reporting to the Senior Manager Commercial Strategy you will have to:

Develop and implement communication strategies and media plans on all channels, together with our platform specialists, to drive the success of our commercial campaigns.

Lead campaigns planning process end-to-end and ensure frictionless and consistent execution on all platforms.

Collaborate, influence and support platform specialists in implementing specific strategic plans.

Perform consistent monitoring of KPIs for each campaign execution and adjust/refine any ongoing activity if necessary.

Collect campaign performance data from each platform based on established KPIs.

Use platform analysis and data to define strategic insights for optimization to feedback into Commerce Strategy.

What you bring Bachelor's/Master's Degree preferably in Media, Marketing, Advertising, Digital media or equivalent.

A minimum 2-3 years of experience in a Media agency or international company with a proven track record of strategic communication plan implementation across diverse media and channels.

High level of knowledge and understanding of the retail industry, including a general awareness of market and consumer trends both from a commercial and content production point of view.

Ability to engage the audience while delivering compelling and meaningful presentations and briefs.

Ability to relate and support other functions/platforms providing them with clear info and guidance to deliver results while always focusing on our customers' needs.

Experience in marketing and selling a product to a specific segmentation and understanding strategically the importance of storytelling.

Excellent skills on Excel and PowerPoint and familiarity with AI tools.

What we offer

At QVC we value talent and strive to create an engaging and caring working environment as we appreciate our team members' hard work and dedication.

We offer an attractive compensation and benefit package as well as many exciting activities including but not limited to:

Competitive salary and performance bonus.

Hybrid work.

Internal Café & Canteen service every day.

Corporate benefits and wellness.

Volunteering initiatives and activities funded by the company.

If you enjoy being a part of a team, creating experiences and delighting customers, you'll love it here.

If you're excited about retail, media, social, live streaming, technology, customer service, design and more, you'll find amazing projects to work on.

If you want to grow professionally and learn every day, you'll thrive with us.

If you appreciate a company committed to inclusion and belonging for all, you'll be amazed at what's available for our team members.

We offer a comprehensive Total Rewards package including competitive compensation, paid time off, employee assistance program, parental leave, paid volunteer hours, company discounts and much more.

Best of all, working with QVC Group means friendly teams, ambitious projects and fast-moving careers!

For QVC Group, our commitment to inclusion and belonging for all is deeply rooted in Our Principles.

They call on us to Drive Progress, Act With Empathy, Be Brave, Embrace the Future, and Do What's Right so that everyone can thrive.

We are committed to ensuring that our workplace provides equal employment opportunities for all team members and candidates and complies with all applicable federal, state, and local laws and regulations.

As an equal opportunity employer, QVC Group is committed to a barrier-free employment process.

If you need reasonable accommodations/support throughout, please contact us at for assistance.

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