National Account Manager
Italie- Milan- As National account Manager you are responsible for delivering the yearly, and long term, profitable sales growth of your customers in Italy.
Our sales office for the Italian market, with currently 5 employees, is located in Milano and we are expanding the team to further grow our brands and delicious Biscoff products and healthy snacks.
La poste en détail
- Developing and implementing an account plan in line with the Lotus bakeries strategy and the development of a strong commercial relationship.
- Translating the brand strategy at the customer level by means of the growth pillars range, shelf, promotions, displays, . . . ;
- Translating the national marketing initiatives that contribute to the growth of the Lotus bakeries volumes
- To achieve an optimal return on the available budget and resources;
- Monitoring and management of all administrative, logístical or financial issues encountered by customers in close consultation with the sales assistant;
- Developing and implementing a profitable price, packaging and promotional strategy;
- Taking care of the relationship and contract management to achieve the commercial objectives and make responsible choices regarding the use of budget and resources
- Working closely with Category Management to jointly develop and implement key leverages that enable you to grow the business;
- Collaborating with field sales, focusing on an effective market approach by translating the range and promotional initiatives in clear KPI's
- Building and maintaining an effective network within the FMCG market.
- Analyzing and translating all relevant market data
- Efficient communication of relevant commercial information to other internal or external stakeholders.
- Building sustainable contacts with the customers, strong analytical skills, pro-active thinking and acting, in combination with a hands on mentality and a team player profile are critical to the success of this position.
Profil
- Master diploma, preferably in an economic direction
- Min.
5 years FMCG experience is a must
- Knowledge about Italian trade structure inside Italian Retail
- Understanding of Sales Process dynamics (interrelations headoffice vs regions vs agencies level)
- Good knowledge on IRI/GFK Execution
- Affinity with numbers
- Team player, passion for sales & strong brands, positive mindset, analytical, strong sales and interpersonal skills
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