Niche Brand Manager
Select how often (in days) to receive an alert: Create Alert Puig is a major player in the worldwide fashion and beauty industry.
We have a wide portfolio of well-known luxury brands across fashion, fragrance, makeup, skincare, and wellness.
Founded more than 100 years ago, Puig is a family-owned company with a long-term commitment to our brands and stakeholders.
The Opportunity Mission: The Brand Manager develops his/her reference brands in terms of market share and equity according to the International brand Vision, Strategy and local market reality.
Puig is a third-generation family-owned fashion and fragrance business based in Barcelona.
The strength of Puig lies in its ability to build brands, to shape the image of brands through fashion, and to translate that same image into the world of fragrance through storytelling and product excellence.
Puig success stories include a combination of owned brands such as Carolina Herrera, Nina Ricci, Rabanne, Jean Paul Gaultier, Penhaligon's, L'Artisan Parfumeur, Dries Van Noten, Christian Louboutin, Byredo and celebrity fragrances.
Puig products are sold in more than 150 countries.
What you'll get to do The ideal candidate will join our Marketing team and, reporting to the Trade & Marketing Niche Manager, will be responsible for the following activities:• Marketing Plans: balancing a consumer centric approach and the Brand long term Vision, recommends to Trade & Marketing Niche Manager the Brand Strategy and annual marketing plan, suggesting priorities for the construction of Trade/Marketing calendar.
Collect information inside the organization (sales team and retail team) and outside (consumer shopper research, NPD, Nielsen, Competitors Analysis) to support the decision process.
• Business planning: thanks to his/her a deep and complete knowledge of the P&L of the brand and its main business levers, support the Trade & Marketing Niche Manager to identify opportunities and risks in the development of the brand proposing eventual action plans.
• Pricing Management: Support HQ in pricing analysis and recommendations, Update price lists in the pricing portal after finalization between Trade & Marketing Niche Manager and Prepare price list for the company (printed and digital) • Business Intelligence: Analyses data for internal and external use.
Give support for specific analysis: launches, formats, prices, competition.
Provide comments • Budget: support the Trade & Marketing Niche Manager to the management implementation of the local budget for the Niche portfolio, being guided by a ROI mindset.
We'd love to meet you if you have Languages:English proficiencySpanish and French are considered a plus Education and experience:Degree holder in Marketing / Business Administration3 or more years of experience in a Brand Manager position Competencies:Teamwork and cooperationAchievement OrientationBusiness thinkingPersonal effectivenessCommunication skillsSensitivity to luxury Specific Knowledge required:Good knowledge of Excel and Power PointKnowledge of SAP and SAP Business Objects Puig is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status, or any other characteristic protected by law.
At Puig, we are continually looking for enthusiastic and committed individuals from a broad range of backgrounds and experiences to join our team.
We believe that creating an inclusive environment in which you feel welcomed, valued, engaged, and empowered strengthens our business and fosters a culture where we are inspired to work hard, challenge ourselves, and be innovative in our thinking.
Additionally, we believe that the diversity of our employees makes us a stronger company and better able to serve our customers around the world.
Puig 2024.
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