Onboard Brand And Product Marketing Specialist Napoli

Onboard Brand And Product Marketing Specialist
Napoli
Campania, Napoli

In line with the strategic guidelines received from Corporate Marketing, the Onboard Brand and Product Marketing Specialist supports internal and external agencies in creating and delivering on-time, on-brand and on-budget marketing materials

- with guest first approach

- in order to contribute to positive ratings, and to effective communication on MSC Cruises ships.

- Fluent English.

Any other EU language is considered an advantage.

- BA or MA in Marketing.

- Previous work experience onboard a cruise ship in Guest Relations is preferred.

- Knowledge of MS Office package.

- Ability to manage multiple priorities and stakeholders and to coordinate complex tasks.

- Strong analytical and problem solving skills.

- Strong time management and team working skills.

- Contribute in managing ongoing and tactical actions to support hotel and entertainment activities on board including but not limited to informative and promotional materials, as well as the Voyagers Club and MSC Foundation onboard communication.

- Review and request approval for copy and content translations respecting budget and purchase orders.

- Manage timing of updates to onboard materials based on seasonal and canvas changes.

- Brief internal agency in creating marketing materials, including sales and product collateral, and guest experience communication ensuring brand guidelines are met.

- Write, proofread, and edit creative content across all channels where the onboard experience is promoted, including print and digital.

- Work with external agencies and vendors to execute marketing programs.

VISA REQUIREMENTS (if any)

- Right to work in Italy.

Part of the MSC Group, MSC Cruises is the market leader in the Mediterranean, South Africa and South America, and sails year-round in the Mediterranean and the Caribbean.

Its seasonal itineraries cover northern Europe, the Atlantic Ocean, South America, southern Africa, and the Persian/Arabian Gulf.

MSC Cruises was born in the Mediterranean, and draws inspiration from this heritage to create a unique experience for holidaymakers worldwide.

As a result of a euro 6. 5 billions investment programme launched in 2003, MSC Cruises' fleet comprises 13 state-of-the-art cruise ships belonging to four different classes: Lirica, Musica, Fantasia and Meraviglia.

The fleet's average age is 7 years, the youngest in the industry.

In 2014, MSC Cruises launched a euro 9 billion, 10 year investment plan to support the second phase of its growth through the order of up to 11 next generation mega cruise ships.

As a result, MSC Cruises' fleet will double by 2026, while the passenger capacity will triple to reach five million passengers per year.

MSC Cruises is the first cruise company to develop an investment plan of this length and magnitude.

MSC Cruises feels a deep responsibility for the environments in which it operates, and was the first company ever to earn the Bureau Veritas "7 Golden Pearls" for superior management and environmental stewardship.

In 2009, MSC Cruises began an enduring partnership with UNICEF to support various programmes assisting children worldwide.