Performance Marketing Manager
About iptiQ
iptiQ is a risk tech start-up within Swiss Re Group.
Swiss Re is one of the world's leading providers of reinsurance, insurance and other forms of insurance-based risk transfer.
We anticipate and manage a wide variety of risks, from natural catastrophes and climate change to cybercrime.
iptiQ provides digital, bespoke and transparent L&H and P&C protection products in a B2B2C manner.
Founded in 2014, we're transforming the way consumers buy insurance with a unique digital insurance engine which incorporates the latest technology with world-class underwriting capabilities.
We build strong partnerships to sell insurance via trusted brands.
Our success depends on our ability to build an inclusive culture encouraging fresh perspectives and innovative thinking.
iptiQ embraces a workplace where everyone has equal opportunities to thrive and develop professionally regardless of their age, gender, race, ethnicity, gender identity and/or expression, sexual orientation, physical or mental ability, skillset, thought or other characteristics.
In our inclusive and flexible environment everyone can bring their authentic selves to work.
**About the role**:
Glad you're interested!
We are looking for a tech-savvy digital marketeer to help shape our digital landscape and change the way that insurance is bought online.
No more insurance talk that only a lawyer understands, we're here to make a difference.
As part of this role, you will be responsible for the end-to-end marketing activities with our distribution partners - from generating consumer insights, defining go-to-market approach and ultimately monitoring and optimization.
You will also collaborate with distribution partners to develop and implement digital marketing campaigns as well as track, analyze and optimize performance of the campaigns you are leading.
On top of that you will create consumer relevant and engaging marketing content and closely work with product managers and UX designers to shape sales journeys/funnels.
Last but not least hypothesize, develop and run digital tests that will help us overcome new business challenges
**About You**:
- Seasoned digital insurance marketing experience (1 year+)
- Proficiency in journey optimizations and growth marketing
- Solid professional experience in both outbound and inbound marketing
- Self-starter who is able conceptualize and complete projects without much input
- Creative with ideas on how to improve the current market practices of insurers and enhance customer experience
What we have to offer: we're a scale-up embedded within an organization known its high-caliber talent and excellent benefits.
So, you get the best of both worlds - a fast paced, ambitious environment with a genuine work-life balance and more.
We are an equal opportunity employer and value diversity at our company.
We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
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