Portfolio Marketing Lead - Horizontal Services Safety And Innovation Bardi

Portfolio Marketing Lead - Horizontal Services Safety And Innovation
Bardi
Emilia Romagna, Bardi

Portfolio Marketing Lead Horizontal Services Safety and Innovation drives UL Solutions strategy to enhance customer experience and boost sales.

Are you passionate about staying ahead of technology and market trends and seeing how they solve major challenges and improve lives?

As the Portfolio Marketing Lead, you will provide strategic marketing direction for international go-to-market implementations.

You will influence and lead the introduction of new and innovative products, services, and solutions within the UL Solutions portfolio, prioritizing resources to drive clarity and efficiency in execution.

Engage with partners to understand business objectives, collaborate with product, industry, services, and business unit marketing functions to break down silos and bring UL Solutions horizontal services, including the Marketing Claim Verification (MCV) program and simulation, to market in a way that resonates with buyers and sellers.

Develop and understand target buyers and markets, distill information across the organization, and leverage content frameworks to attract and convert prospects and leads, enabling sales to facilitate a positive customer experience.

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