Prestige Marketing Manager Bardi

Prestige Marketing Manager
Bardi
Emilia Romagna, Bardi

BUSINESS-Management of contractual negotiations and marketing proposals;-Execution on a daily basis of all contractual terms / investigate and explore new marketing possibilities based on partners' strategical plan, Brand Identity, Mission and Values-Management and alignment with trade functions in order to increase sales pull-through;-Management and alignment with business insight function and advisors to outline new business trends, including the entire area relating to future mobility and sustainability-Support local Market Units in declining contractual assets and making them effective on a local basis-Leverage on internal business and marketing platforms (i. e.

PZERO EXPERIENCE) creating a mutual beneficial environment between the partner and the Company

- CONSUMER MARKETING-Pinpoint strategic lines for the implementation of Digital Marketing in order to create concrete value for the sales through the digital integration of the respective CRMs;-Coordinate the relevant internal functions on new end-consumer segmentation, outlining trends. Study and exploit new consumer marketing journeys leveraging on the new Assist Digital tools with the aim to increase the Prestige Pirelli customers' audience worldwide.

COMMUNICATION- Outline of the main communication streams aimed at maximizing brand awareness through the timely study of the editorial plan and the identification of new KOLs and brand ambassadors in order to maximize media return.

Support the management team and implementing communication initiatives - Provide insights about digital media and social media

- strong proactivity, flexibility, ability to build and manage team work and projects, as well as to develop and maintain effective and profitable inter-functional relationships within the company and with the relevant external stakeholders

- excellent problem solving attitude

- willingness to travel