Product Manager Hemostasis Lazio

Product Manager Hemostasis
Roma
Lazio, Lazio

Ensuring support for the sales force to achieve turnover targets applying specific and appropriate marketing strategies for own products competence and guarantees continuous support to the Commercial Management both in pre-sales and post-sales activities to achieve company objectives. In addition, clinical awareness and adoption of the Werfen solution increases in local market through training courses, clinical / scientific events and involvement and the networking of Key Opinion Leaders.

Key Accountabilities

Be responsible for the pre-sales planning of complex projects

Support the sales process in defining the most suitable technical solutions to be presented to the customer by sharing the pre-sales design with the other functions companies involved

Conduct product training for field personnel and Product Specialists

Product promotion activities with customers

Collaborate with the Line Manager Hemostasis in acquiring the market needs useful for the development of the product or service so as to be able to improve and possibly design new ones

Participate in meetings with the sales force and Customer Service for the purpose to increase their knowledge

Plan, organize (in collaboration with the communication team), promote and actively participate in scientific events sponsored by Werfen (congresses, seminars, symposia) to strengthen scientific knowledge, image and establish the Werfen solutions as a standard of patient diagnostic management

Actively participate in scientific days and events (seminars, local days) for strengthen the image of the company and promote products

Have continuous contact with the sales office in order to monitor the tenders on going

Organize training sessions for Product Specialists, Area Sales Manager and Sales Specialist

Data collection on competitors and market needs to improve product positioning and penetration

Networking/Key relationships

Internal: Sales - Customer Services - Tenders - Offers - Logistics - Communication - Finance - QA - Administration - Human Resources

External: Customers - Users - Suppliers - Opinion Leaders - Agencies

Minimum Knowledge & Experience required for the position

Qualification: University Degree in Science or Engineering or technically oriented

Experience: at least 2 years of experience in the role, preferably in the sector of in vitro diagnostics and / or medical sector

Additional knowledge:

Clinical value of an IVD test

Operating principles of diagnostic instrumentation for hemostasis

Good laboratory practices

SAP

Office 365

Skills & Capabilities

Results and customer orientation

Teamwork and cooperation

Leadership

Negotiation

Communication and listening

Specific technical - scientific knowledge

Knowledge of the Market / Customer / Territory

Knowledge of the Products

Strategic and operational marketing techniques

Ability to plan effectively and prioritize activities

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