Product Marketing Manager, Amazon Gift Cards Lazio

Product Marketing Manager, Amazon Gift Cards
Roma
Lazio, Lazio

Job summary Amazon is seeking an experienced, self-motivated Marketing Manager to support the development and execution of marketing and content programs for Amazon Gift Cards in Germany (DE).

The role is focused on the Amazon Top Up product, which enables customers to simplify their checkout experience, see how much they are spending, and set aside small amounts to plan for a larger purchase on Amazon. de.

Amazon seeks an individual who is data-driven, motivated by delivering results, able to work with a high degree of autonomy, and able to manage multiple competing deadlines.

Key job responsibilities Owning the online presence and strategy for the DE Top Up business, including planning, business analysis, forecasting, and driver analysis of marketing strategy and campaigns.

Generating recommendations to refine product positioning and marketing strategy through A/B testing and building business cases where investment is required.

Collaborating across partner teams to secure incremental visibility for DE Top Up, ensuring that merchandizing placements are relevant, engaging, and focused on the customer's experience.

Helping develop data-driven engagement programs that identify new customer segments and use-cases for Top Up.

Leading team-relevant EU-wide initiatives and projects - for example relating to automation and strategic traffic channels.

A day in the life A typical day in this role may include brainstorming new marketing test ideas, generating insights from customer behavior, creating marketing placements basedon your learnings, and sharing best practice with your peers and partner teams.

You can also expect a number of projects on top of this which will involve research and implementation of new marketing channels, segments, and reporting mechanisms.

About the team The team culture is goal-oriented, collaborative, and customer-focused with an emphasis on both mid

- and long-term goals and deliverables.

We believe passionately that employing a diverse workforce is central to our success.

We make recruiting decisions based on your experience and skills.

We value your passion to discover, invent, simplify and build.

Protecting your privacy and the security of your data is a longstanding top priority for Amazon.