Product Marketing Manager Milano

Product Marketing Manager
Milano
Lombardia, Milano

Four Corners is a recruiter specialized in search and selection of professionals and managers in the Fashion, Luxury and Lifestyle market.

On behalf of an important luxury company, we are looking for a:

**Product Marketing - Fragrances

**Main responsibilities**:

- Acts as Brand Expert on own product assortment as well as competitors (assortment, pricing) to identify opportunities in local markets;

- Manages and maintains the product portfolio aligned with brand strategy (per channel, retailer, door type);

- Manage and maintain discontinued products and returns with the objective of reducing returns;

- Responsible for forecasting of saleable products with the aim of ensuring forecast accuracy;

- Conduct competitive analysis: competitors maps, marketing and communication analysis, pricing

- information, key corridors and market insights, suggestion category assortment;

- Work in teams with other units such as Digital Marketing, CRM, Press & Pr, Creative Design and Sales

- to development go-to-market strategy and execution, covering all key consumer touchpoints;

- Builds local product offerings if relevant in collaboration with Trade Marketing and supports Consumer Marketing in building local launch plans;

- Contributes to Visual Merchandising decision-making (quantities, regional vs local production) and monitoring (budget, quality, delay), in particular regarding launches, in coordination with Corporate Visual Merchandising;

- Efficient marketing budget management.

**Requirements**:

- University degree in Marketing or equivalent;

- At least 4 years of marketing experience in a retail/cosmetics or luxury/design company;

- Strong strategic accountability in marketing;

- Excellent analytical and decision making skills;

- Ability to lead a project with great attention to structure rather than creativity;

- Fluency in English.

**Location**: Milan